Larger households planning ahead
Want to work out how many packs they need for several eating occasions or a get-together. A 300 g pack is a household size; how much you need depends on how you plan to use it.
Who is this relevant to?
Hosts catering for different tastes
Want to offer a choice of flavours, such as milk, dark and mixed. Separate packs make it clear which variety guests are choosing.
Anyone checking allergens for guests
Want to know the ingredients and allergens in each chosen variety before serving, especially if guests won’t be able to see the pack for themselves.
What should you look for when choosing?
First, decide whether you’ll serve the flakes at a separate sweet occasion. Then choose the flavours, work out how many packs you need and check the label on each variety.
| What to consider | What to check before buying | Most relevant to |
|---|---|---|
| Quantity | Compare the contents of each pack and decide how many unopened packs you want to have ready for the occasion. | If I’m putting flakes out for a large group, I don’t want to rely on a single household pack without planning the quantity. Having enough in stock is the main priority for around 42% of consumers. |
| Flavour | Choose the exact variety, such as milk, dark or a mix, and consider whether one flavour will be enough. | If people have different tastes, I want to be able to offer guests more than one flavour. Flavour choice is the main concern for around 25% of consumers. |
| Allergens | Read the current label for each variety and keep the packaging handy when serving. | If guests are helping themselves to the flakes, I want to be able to show them which allergens are in each pack. This check is a priority for around 33% of consumers. |
Common mistakes
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Mistaking a household pack for a catering-size pack
A 300 g pack contains more than a 200 g pack, but that doesn’t make it a catering size. One pack may not be enough for a larger group.
Decide when you plan to serve the flakes and, if needed, have several unopened packs ready.
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Assuming an old product listing is still current
For its 300 g De Ruijter dark, Royaal and Vlokfeest products, Jumbo says these items are no longer part of its online range.
Check the variety and pack again before finalising your shopping for the get-together.
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Assuming all flakes contain the same allergens
Jumbo lists its 300 g De Ruijter dark flakes as containing soya and possibly milk; its 300 g Vlokfeest dark and white flakes contain, among other things, wheat and soya. This information doesn’t automatically apply to other varieties.
Read the label on the packs you’re actually serving and make the allergen information available to guests.
Brands to consider
De Ruijter
A brand to consider if you want to choose from a range of flavours and varieties.
- Jumbo and Albert Heijn’s range listings include milk, dark and mixed varieties.
- Check the size and availability of the exact variety; some older 300 g listings are no longer part of Jumbo’s online range.
Jumbo
Supermarket own-brand chocolate flakes in 300 g household packs.
- Jumbo’s range listing includes 300 g milk, dark and duo-mix varieties.
- Check the label for your chosen variety and make sure it’s available at the shop you’re buying from.
Albert Heijn
Supermarket own-brand flakes in a range of flavours, in 300 g packs.
- The range listing includes milk chocolate flakes, dark chocolate flakes and mixed flakes.
- Check the ingredients and allergens on the individual pack; a range page isn’t enough for this.
PLUS
Supermarket own-brand dark chocolate flakes in a 300 g pack.
- PLUS lists a 300 g pack of dark chocolate flakes.
- PLUS notes that product information can change, so check the label on the pack you buy.
Kiekeboe / ALDI
An option to consider if you’re looking for milk or dark chocolate flakes.
- ALDI lists Kiekeboe milk and dark varieties in 300 g packs.
- Check which of the two flavours you’re buying and read the relevant label.
Lidl
A shop option for 300 g milk chocolate flakes.
- Lidl lists a milk variety in this household size.
- The product page says the item is only available in store.
Products for a sweet occasion
This selection includes chocolate flakes, a flakes mix and chocolate sprinkles for a separate sweet occasion at your get-together. Sprinkles are a different product from flakes, so choose the type and pack size that suit your plans.
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g'woon milk chocolate flakes 300 g
A household pack to consider if you’d like to serve milk chocolate flakes at your sweet occasion.
If you’re expecting more guests, consider having several packs ready and check the current label before serving.
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De Ruijter dark chocolate sprinkles 390 g
A dark chocolate sprinkles option for anyone who’d rather serve sprinkles than flakes at a sweet occasion.
The pack contains 390 g. Check the ingredients in this variety before serving it to guests.
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De Ruijter Flake Feast 200 g
A flakes mix to consider if you’d like to serve a mix at your sweet occasion.
The pack contains 200 g. Decide whether that’s enough for your group and read the label on the pack.
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De Ruijter Flakes Milk 200 g
A milk variety for anyone who’d like to serve chocolate flakes in this flavour.
This pack contains 200 g. For a larger group, consider having extra unopened packs ready and check the label.
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De Ruijter Intense Pure Chocolate Sprinkles
A dark chocolate sprinkles option for guests who prefer sprinkles to flakes.
When planning quantities and serving, check the pack size and the label on the pack you choose.
Frequently asked questions
Do you put chocolate flakes in stamppot?
No. Chocolate flakes are a sweet bread topping or garnish, not a usual ingredient in stamppot. If you want to serve them at your get-together, plan a separate sweet occasion.
How should you store an opened pack of flakes?
Seal the pack well after use and store it in a dry place. Follow the storage instructions on the packaging too. If you’re saving it for another occasion, make a note of which variety is in each pack.
Where can you check allergens if guests are helping themselves?
Read the label for each variety you’ve chosen and keep the information handy when serving. The Netherlands Food and Consumer Product Safety Authority says allergen information for prepacked foods should be shown on the label. Don’t rely on information for a different flavour or pack.