Who are the different sizes for?

Evening snackers sharing at home

If you want to enjoy the same flakes at different times or share them with housemates, two separate boxes mean you can leave one unopened. The 2-pack listed by Albert Heijn consists of individual products.

Shoppers keeping an eye on quantity

If you mainly eat flakes at home, compare how much you’ll be buying at once. Product listings from retailers including Jumbo and PLUS include individual 300 g boxes; this is a different pack format from two separate boxes.

Shoppers thinking about lunchboxes

For taking flakes with you, the total quantity isn’t the only thing that matters; you’ll also want to know whether there are individual portions. Check the ingredients and allergen information for the exact product you choose, too.

What should you consider when choosing?

First, decide whether you want two separate boxes you can open individually or one box for use at home. Then check whether the packaging suits taking flakes with you, and read the label information for your chosen flavour.

2-pack of individual boxes

Choose this if: you want to split the same flavour between two people or different occasions; the pack listed by Albert Heijn contains two boxes of 200 g each.

Bear in mind: two separate boxes aren’t the same as individually wrapped snack portions.

One 300 g box

Choose this if: you want one larger box for use at home; Jumbo, PLUS, ALDI Nederland and Lidl Nederland list products in this size.

Bear in mind: you can’t split the contents between two unopened, factory-sealed packs.

One 200 g box

Choose this if: you want to try a flavour or buy fewer flakes at a time.

Bear in mind: a smaller box isn’t automatically divided into portions for taking with you.

What to consider What to check when buying Who it matters to
Separate boxes Check the number of items, the amount in each box and whether the flavours are the same. I want to open one box and save the other, or give it to someone else. Around 36% of consumers prioritise having separate boxes.
Quantity for home Compare the net weight of each box and check whether you can use the contents in line with the shelf-life and storage information. If I usually eat flakes at home, I mainly want a quantity that suits how I use them. For around 36% of consumers, having a supply at home is the top priority.
Taking them with you and label information Check whether there are individual portions, and read the ingredients, allergen and storage information for the product you choose. For a lunchbox, I want to know how to take flakes with me and what’s in this flavour. Around 28% of consumers prioritise checking portions and ingredients.

Common mistakes

  • Assuming a 2-pack contains two snack portions

    Albert Heijn lists the De Ruijter White Flakes 2-pack as being supplied as separate items. So two boxes don’t automatically make two ready-to-go lunchbox portions.

    Check exactly what’s included in the pack. If you want to take flakes with you, check how to store and pack them according to the packaging information.

  • Choosing a larger box without considering how you’ll use it

    With one 300 g box, you can’t keep a second factory-sealed pack unopened, which may be precisely why you’d choose a 2-pack.

    Compare the amount in each box and the shelf-life and storage information with how often you use flakes.

  • Assuming every flavour has the same allergens

    Product listings differ: for De Ruijter Party Flakes, Jumbo lists wheat and soya and says the product may contain milk. For the De Ruijter milk flakes listed on Joybuy, milk and soya are listed.

    When you buy, read the current ingredients and allergen information for the exact flavour and pack.

  • Assuming a previous product listing means it’s always available

    Pack sizes can vary by retailer and sales channel. For example, Lidl Nederland lists the 300 g box of milk chocolate flakes mentioned here as available in store.

    Before buying, check the current packaging and availability of the product you want.

Brands to consider

De Ruijter

The De Ruijter products listed here come in a range of flavours and sizes. Albert Heijn also lists a 2-pack of White Flakes, with two individual 200 g boxes.

  • A choice of individual boxes and a listed 2-pack.
  • Check the ingredients and allergens for each flavour; these vary between products.

Jumbo

Jumbo lists its own chocolate flakes, including 300 g boxes of Dark and Milk.

  • A size for anyone who wants one box to use at home.
  • An individual box doesn’t offer the separation of a 2-pack.

PLUS

PLUS lists an individual 300 g box of Fairtrade Dark Chocolate Flakes.

  • The listing makes the size of this product clear.
  • It isn’t a 2-pack; check the information on your chosen pack for allergens.

Kiekeboe

ALDI Nederland lists Kiekeboe chocolate flakes in Milk and Dark varieties, in 300 g boxes.

  • A choice of two listed flavours in the same box size.
  • Check the ingredients and allergens for the flavour you choose.

Lidl

Lidl Nederland lists 300 g milk chocolate flakes for sale in store.

  • A listed individual 300 g box.
  • Bear in mind the stated in-store sales channel when looking for this size.

Individual boxes of flakes at Joybuy

These three boxes suit anyone looking for a single pack to use at home: one 300 g box and two 200 g boxes. If you need individually wrapped portions, check how the product you choose is packaged.

g'woon milk chocolate flakes 300 g

g'woon milk chocolate flakes 300 g

For anyone who wants to enjoy flakes at home from one 300 g box. If you need individual portions, check how the product is packaged, and read the allergen information on the pack you choose.

View at Joybuy
Sprinkles Choca Flakes 200 g

Sprinkles Choca Flakes 200 g

A 200 g box if you want to buy fewer flakes at a time. Don’t assume it contains individual portions for lunchboxes; check the packaging and the latest allergen information.

View at Joybuy
De Ruijter Flakes Milk 200 g

De Ruijter Flakes Milk 200 g

A 200 g box of milk flakes for anyone looking for a smaller pack. Don’t confuse this individual box with a 2-pack, and check the allergens on the packaging.

View at Joybuy

Frequently asked questions

Can a 2-pack of flakes also work as two lunchbox portions?

Not automatically: the De Ruijter White Flakes 2-pack listed by Albert Heijn consists of two individual boxes of 200 g each. Check separately whether the packaging suits the way you want to take flakes with you.

When should I choose one 300 g box instead of a 2-pack?

A 300 g box is a good choice if you mainly use flakes at home from a single pack. If you want to keep a second box unopened or split your supply, one box won’t give you that option. Check the shelf-life and storage information, too.

How should I store an opened box of flakes?

Follow the instructions on the pack you choose. For De Ruijter Vlokken Royaal, Jumbo advises storing the flakes in a cool, dry place, checking the best-before date on the underside and pressing the packaging closed after use.

Should I check the allergens again when choosing a different flavour?

Yes, check the ingredients and allergen information for every product you choose. The Jumbo listing for De Ruijter Party Flakes and the Joybuy listing for milk flakes mention different allergens and possible traces of milk.