Who is this relevant to?

Choosing own-brand flakes for a topping

You’ve already decided that chocolate flakes would work with a separate dessert or as a sweet topping. You can then compare the product type, pack size and ingredients of own-brand options.

Dark chocolate fan

You’re looking for an option with a pronounced dark chocolate flavour. Check that the pack actually contains flakes: dark chocolate sprinkles are a different product.

Planning an Indonesian rijsttafel

You first want to know which part of the menu you mean by ‘flakes’. The supermarkets mentioned list chocolate flakes as sandwich toppings or sprinkles; that doesn’t automatically make them suitable for your dish.

What should you look for when choosing?

First, establish whether you’re looking for chocolate flakes for a sweet part of the menu. Then compare the label and pack of the right type of product.

What to consider What to check when buying Who it matters to
Role in the menu Decide whether you mean a sweet topping or another type of flakes, and check the product category. If I’m looking for something for a rijsttafel dish, I want to avoid buying sandwich toppings when I mean a different ingredient. This suitability is the top priority for around 36% of consumers.
Product type and pack size Compare chocolate flakes with chocolate flakes, and check the quantity in the pack. If I’m planning a dessert topping, I want to know whether the pack I choose is suitable for how I’ll use it, without confusing flakes with chocolate sprinkles. Around 28% of consumers prioritise product type and pack size.
Ingredients and allergens Read the ingredients list and allergen information on the exact pack, including for a dark chocolate option. If you need to avoid certain ingredients, you’ll want to check the details for the option you choose. Checking the label is the top concern for around 36% of consumers.

Common mistakes

  • Assuming chocolate flakes are a standard part of a rijsttafel

    Jumbo, PLUS and ALDI list the chocolate flakes mentioned as sandwich toppings or sprinkles. A product being classified as a sprinkle doesn’t make it an ingredient for the dish you want to prepare.

    Before buying, decide whether you mean a separate dessert, a sweet topping or a different product.

  • Confusing flakes with chocolate sprinkles

    A product range can include different types of chocolate sprinkles. The De Ruijter Specials Intens Puur option mentioned is hagelslag (chocolate sprinkles); details about this option don’t automatically apply to De Ruijter flakes.

    Read the full product name and check the product type on the pack.

  • Assuming ‘dark’ means allergen-free

    The word ‘dark’ in a product name doesn’t tell you which allergens are listed for a specific pack. According to the European Union, allergen information must be included on the labelling of prepacked foods.

    Check the ingredients list and allergen information for the exact option you want to use.

Brands to consider

Jumbo

Jumbo lists its own-brand milk and dark chocolate flakes in 300 g packs under sweet sandwich toppings.

  • The two options mentioned make it possible to compare products of the same type.
  • Their classification as sandwich toppings doesn’t confirm they’re suitable for a specific rijsttafel dish.

PLUS

PLUS lists its own-brand milk and dark Fairtrade chocolate flakes in 300 g packs under sprinkles.

  • Milk and dark are listed as separate flakes options.
  • Check that the ingredients and intended use are right for you for each option.

Kiekeboe

ALDI lists Kiekeboe milk or dark chocolate flakes in a 300 g pack.

  • The product description distinguishes between milk and dark options.
  • Check which option is available at your chosen store and read its label.

De Ruijter

De Ruijter offers various chocolate products; the Specials Intens Puur option mentioned is hagelslag (chocolate sprinkles).

  • The product name makes it easy to choose this specific dark chocolate sprinkles option.
  • The properties of these chocolate sprinkles shouldn’t be attributed to De Ruijter chocolate flakes.

Albert Heijn

Albert Heijn lists AH Chocoladevlokken puur 300 g as a specific own-brand option.

  • The product name distinguishes these dark chocolate flakes from other types of sprinkles.
  • This specific option is listed by Albert Heijn as ‘discontinued’; if you find another option, check its product type and label again.

Related products at Joybuy

Related products coming soon.

Frequently asked questions

Are chocolate flakes meant for the freezer?

The chocolate flakes mentioned are listed by Jumbo, PLUS and ALDI as sandwich toppings or sprinkles, not as frozen products. If you’re looking for a frozen ingredient for your rijsttafel, search in a different product category.

Should I check allergens in dark chocolate flakes too?

Yes. Check the allergen information on the exact pack; ‘dark’ doesn’t mean a product is allergen-free. The European Union requires allergen information on the labelling of prepacked foods.

Can I choose flakes based only on pack size?

No. The quantity doesn’t tell you whether the contents are right for your planned dessert or topping. First check that they’re chocolate flakes, then compare the ingredients and quantity of the options you’re considering.