Who is this choice relevant to?

If you want to serve chocolate flakes at the table

For your first breakfast or brunch, you’ll want a jar that looks good on the table and has room for your chosen flakes. Try the pack in the jar before buying several; the pack’s weight alone won’t tell you how much space you’ll need.

If you’re choosing between flavours and varieties

Milk, dark and mixed chocolate flakes have different ingredients. Check the ingredients for the exact variety, especially if both flavour and allergens matter to the people you’re serving.

If you’re storing or serving flakes for several people

If you transfer the flakes to another container, the original label is still important for allergen, use-by and storage information. Keep your supply in a cool, dry place. If you’re storing or serving them for business, good hygiene practices matter too.

What should you look for?

Decide which chocolate flakes you want to serve, then check the ingredients, pack size and jar you plan to store them in. That way, you can choose a jar to suit the product, rather than trying to work out its volume in millilitres from the weight on the pack.

What to considerWhat to checkWho it matters to
Jar capacity and presentation Check that the jar is intended for food contact and try the pack in it to see if it fits. If I’m putting the flakes on the table, I want a practical jar that won’t cause spills when I transfer them. Around 25% of consumers put finding a suitable jar and presentation first.
Packaging and refilling Compare the net weight and think about how much you want to transfer or keep in stock. If I’m catering for several breakfasts, I want to know whether to buy a smaller pack or refill less often. For around 31% of consumers, packaging and stock levels are the first consideration.
Flavour and allergens Read the ingredients and allergen information for the exact variety you’re buying; don’t rely on the word ‘dark’ or a vegan label alone. If I’m sharing a meal with others, I want to choose a flavour without overlooking any ingredients or allergens that matter to them. This is the top priority for around 25% of consumers.
Storage and hygiene Check the storage advice on the packaging and choose a jar that you can seal and keep clean. If I’m reusing a jar, I want to keep the flakes dry and be able to refer to the label. Careful storage is the main concern for around 19% of consumers.

Common mistakes

  • Choosing a jar size based on the weight on the pack

    A 200 g or 300 g pack tells you how much chocolate flakes it contains, not how much room they’ll take up in your jar. The shape of the jar matters too if you’re planning to transfer the flakes.

    Try the pack you’ve chosen in the jar you plan to use before buying more jars.

  • Assuming ‘dark’ or ‘vegan’ means allergen-free

    A flavour name or label doesn’t tell you which allergens are listed for the exact variety. PLUS labels its dark chocolate flakes as vegan, but also says they may contain milk and lactose.

    Read the label before serving and keep the original packaging or relevant label information with the jar.

  • Leaving flakes uncovered on the table or storing them somewhere damp

    A serving jar makes it easy to offer chocolate flakes, but it doesn’t replace the storage advice on the packaging.

    Use a clean, tightly sealed jar and store your supply in a cool, dry place. If you’re using them for business, follow the relevant hygiene procedures too.

Brands to consider

You can compare varieties and pack weights from these brands. Always check the information for the specific product before you choose; a brand name alone doesn’t tell you about allergens or the jar size you’ll need.

De Ruijter

De Ruijter offers milk, dark and mixed chocolate flakes, among other varieties. Jumbo lists De Ruijter Vlokken Puur 300 g as containing at least 32% cocoa solids, and Vlokken Royaal 300 g as containing at least 40%; these figures apply to those individual varieties.

  • Several flavours to compare side by side.
  • Check the ingredients and allergens for each variety; don’t use the pack weight to decide on jar size.

Albert Heijn

Albert Heijn’s range includes own-brand milk and dark chocolate flakes, both in 300 g packs.

  • You can compare the milk and dark varieties separately.
  • Check the label for your chosen variety and try the pack in the jar you plan to use.

Jumbo

Jumbo’s chocolate flakes range includes 300 g own-brand milk and dark chocolate varieties.

  • The same pack weight makes it easy to compare the ingredients of the two varieties listed.
  • Even with a 300 g pack, you’ll need to check separately which jar capacity works for you.

PLUS

PLUS lists a 300 g pack of dark chocolate flakes labelled vegan and Fairtrade Cacao.

  • The product information gives you details to check the ingredients and product claims.
  • PLUS says this dark variety may contain milk and lactose; check the label if that matters to anyone you’re serving.

Kiekeboe (ALDI)

ALDI describes Kiekeboe chocolate flakes in 300 g milk and dark varieties.

  • You can choose between the milk and dark varieties listed.
  • Check the packaging of the variety you pick for ingredients and allergens.

Lidl

Lidl lists 300 g milk chocolate flakes on its product page.

  • The pack weight listed can help you plan how much to keep in stock.
  • Check the label for ingredients and allergens, and try the contents in your chosen jar.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

What size glass jar will fit a pack of chocolate flakes?

There’s no set jar size you can work out from the weight of a pack of chocolate flakes. Choose a jar intended for food contact and try the pack in it before buying several jars.

How should I store opened chocolate flakes in a glass jar?

Store the flakes in a tightly sealed jar in a cool, dry place, and follow the use-by and storage information on the packaging. Voedingscentrum recommends keeping dark chocolate flakes in a kitchen cupboard for up to one year; keep the label for your product handy too.

Are dark or vegan-labelled chocolate flakes always free from milk?

No, you can’t tell from those labels alone. PLUS’s dark chocolate flakes are labelled vegan, but PLUS says they may contain milk and lactose. Always check the label for the exact variety.

Does it matter whether I serve chocolate flakes at home or for business?

Yes. If you’re preparing or storing food for business, you also need to follow the relevant hygiene procedures. The Netherlands Food and Consumer Product Safety Authority advises the hospitality, craft and retail sectors to work cleanly and safely in line with HACCP. Whatever the setting, it’s sensible to keep the jar clean and follow the information on the product label.