Brunch or buffet hosts
You want to offer a sweet topping for bread, yoghurt or pastries for several guests. Compare how much you need of each flavour before choosing a smaller or larger pack.
Who is this for?
People stocking up for a shared kitchen
You use flakes on several occasions and want a pack that suits how quickly you get through the same flavour. Check how to reseal and store the pack after opening, too.
People buying for guests with allergies
You need to be able to check the ingredients and allergens for each variety separately. Don’t assume different flavours or pack sizes from the same brand have the same ingredients.
What should you look for?
First decide whether you’re looking for a brunch topping or a snack to hand round. Then choose how much you need of each flavour and check the label if you’re serving guests.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Enough for several occasions | Compare the net weight, such as 200 g or 300 g, with the number of occasions you want to use the same flavour. | If I want to sprinkle the same flakes on bread or yoghurt at brunch and again later, one pack needs to last for both occasions. Having enough in the pack is the top priority for around 40% of consumers. |
| Variety of flavours | Consider which flavours or mixes you want to serve and how much of each might be left over. | If I want to offer different flavours without having lots left over, a smaller pack suits my plans better. Flavour variety is the top priority for around 30% of consumers. |
| Ingredients and allergens | Read the current label for each variety you choose; don’t use the allergen information for another flavour as a substitute. | When buying for guests with allergies, I want to know which ingredients and allergens are listed for the flakes I’ve chosen. This check matters most to around 30% of consumers. |
Common mistakes
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Assuming a bigger pack is a snack to share
The flakes described here are for spreading on bread or using as a topping. A larger pack doesn’t make them a product designed to be passed round and eaten straight from the pack.
If you’re adding something to a brunch table, decide what you’ll serve the flakes with. If you’re looking for a snack to share from a bag, browse a different product category.
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Using another flavour as a guide to allergens
Product listings for De Ruijter varieties mention different allergens. The ingredients in one variety therefore don’t tell you what’s in another.
Check the label for the exact flavour and pack you plan to serve to your guests.
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Assuming an old range listing means it’s still in stock
A product listing may remain online even when the pack mentioned is no longer available to buy.
Just before you buy, check that the variety and pack size you want are actually available.
Brands to consider
De Ruijter
De Ruijter offers a range of flakes, including dark, milk and mixed varieties. A mix could suit a brunch where you want to offer more than one flavour.
- According to the Joybuy product description, Vlokfeest combines chocolate and vanilla flakes.
- Check allergens for each variety; the pack size you want may also vary between listings.
Jumbo
Jumbo’s range overview lists own-brand dark and milk chocolate flakes in 300 g packs.
- The two listed flavours come in the same pack size, making it easy to choose between them.
- Check the details and availability of the specific variety before use.
Albert Heijn
Albert Heijn’s range overview lists 300 g own-brand flakes in mixed, milk and dark varieties.
- You can choose a flavour or mix in this pack size.
- Check the ingredients and allergens on the label for each variety.
Kiekeboe
ALDI Netherlands describes Kiekeboe chocolate flakes in milk or dark varieties, both in 300 g packs.
- The pack size listed could suit using one flavour on several occasions.
- Check availability in store and read the label for your chosen flavour.
Flakes and related toppings on Joybuy
These products are worth considering if you’re choosing a topping for bread or brunch, or stocking up for shared use. The last two are chocolate sprinkles, not flakes, so choose them only if that type of product also suits your plans.
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g'woon dark chocolate flakes 300 g
An option if you want to use dark chocolate flakes as a bread topping or garnish on several occasions.
Net weight: 300 g. If serving guests, check the allergens on the current label and follow the storage instructions after opening.
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g'woon milk chocolate flakes 300 g
An option if you want to use milk chocolate flakes at several breakfasts or brunches.
Net weight: 300 g. If you’re buying for guests, read the allergen information for this variety.
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De Ruijter Chocolate Chunks 390 g
An option if you’re looking for a chocolate topping to use on several occasions.
Net weight: 390 g. Check the ingredients and allergens on this pack before serving it to guests.
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g'woon milk chocolate sprinkles with smiley faces 600 g
Consider these sprinkles if you want a decorative milk chocolate topping for several occasions instead of flakes.
Net weight: 600 g. Check the label if you’re buying for guests with allergies.
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g'woon XXL Dark Emoticons 550 g
A chocolate sprinkles option if you want a decorative topping as part of a larger stock-up; it isn’t a substitute for flakes if that’s the type of product you’re looking for.
Net weight: 550 g. If you’re serving guests, read the allergen information on the pack you choose.
Frequently asked questions
Are chocolate flakes suitable as a snack to share at a drinks party?
Not if you’re looking for something to pass round and eat straight from the pack. The flakes described here are sold as a bread topping or garnish; for brunch, you can serve them with bread, yoghurt or pastries.
When should I choose 200 g rather than 300 g of flakes?
Choose a smaller pack if you want to offer several flavours or don’t expect to use much of one flavour. If you’ll use the same flavour on several occasions, compare whether 300 g is a better fit for the amount you need.
Should I check every flavour of flakes for allergens when buying for guests?
Yes. Check the label for every variety you serve, as allergens can differ by flavour. The Netherlands Food and Consumer Product Safety Authority explains that allergens which must be declared have to be clearly listed on the label.
How should I store an opened pack of flakes?
Follow the storage and resealing instructions on the pack you choose. The Netherlands Nutrition Centre points out that the printed best-before date is often no longer a sufficient guide once a product has been opened, so also follow the instructions on how long to use it for after opening.