Who is this choice relevant to?

Home bakers making several batches

Do you regularly bake biscuits for your family, a school activity or visitors? Compare the quantity in each pack, but don’t assume that a larger box contains individual portions.

Bakers looking to vary flavours and decorations

If you use chocolate flakes as a topping, a mix of chocolate and vanilla flakes can offer a different flavour and appearance from a single variety. Try them in your own recipe to see how the decoration looks after baking.

Shoppers checking allergens

If you’re making biscuits to share or give to someone, read the current label for each variety you choose. Look out for mentions of milk, soya and wheat, among other things; ingredients vary by product.

What should you look for in chocolate flakes for biscuits?

First, decide whether you need individual portions or simply enough for several batches. Then compare the product type, ingredients and how much you’re likely to use after opening.

What to consider What to check before buying Who it matters to
Quantity and packaging Compare the net weight and check whether you’re being offered one box or several individual packets. If I bake or share biscuits often, I want enough in the pack without mistaking a large box for portion-sized packets. Around 31% of consumers give this need top priority.
Flavour and decoration Choose between options such as dark, milk or a mix; check whether the description mentions use on baked goods. For my biscuits, I want to choose a flavour and appearance that suit the recipe. For around 25% of consumers, having this variety is the priority.
Ingredients and allergens Read the current label for the variety you’ve chosen, checking for milk, soya and wheat, among other things. If I’m making biscuits for other people, I want to know which ingredients and allergens are listed before buying. This is the main concern for around 25% of consumers.
Storage after opening Consider how much you’ll use and follow the storage advice on the packaging. If I only bake occasionally, I don’t want to be left with a large amount in an opened pack. Around 19% of consumers put sensible stock management first.

Common mistakes

  • Mistaking a 300 g box for a multipack

    PLUS, ALDI and Jumbo list chocolate flakes in 300 g packs. The net weight alone doesn’t tell you whether there are individual portions for lunchboxes.

    Check that the packaging clearly states the number of separate packets and the quantity in each one.

  • Assuming that ‘dark’ or ‘vegan’ means a product is allergen-free

    PLUS states that its dark chocolate flakes may contain milk and lactose. Soya and wheat are also mentioned in the product information for other varieties.

    Read the ingredients and allergen information on the pack you’re buying, even if you’re familiar with another variety from the same brand.

  • Expecting every topping to look the same after baking

    A description recommending a product for cupcakes or baked goods won’t tell you how the flakes will look in your biscuit dough or after your chosen baking time.

    Make a small test batch before using the topping for a larger bake.

  • Not sealing an opened box properly

    A larger pack means you’ll need to take more care when storing what’s left after baking. The Netherlands Nutrition Centre advises keeping dark chocolate flakes well sealed in a dry place.

    Seal the pack after use and follow the storage advice and best-before date on the packaging.

Brands to compare

De Ruijter

A brand to consider if you’re choosing between different flavours or a mixed decoration for biscuits.

  • The product information for Vlokfeest describes a mix of chocolate and vanilla flakes for baked goods, among other uses.
  • Check the packaging for the specific variety, including any mentions of wheat, soya and milk.

Jumbo

A supermarket own-label brand to compare if you’re looking for larger single packs for several batches.

  • Jumbo lists dark flakes, milk chocolate flakes and a duo mix in 300 g packs.
  • A 300 g box isn’t a multipack of individual portions just because of its weight.

PLUS

A supermarket own-label brand with a 300 g box of dark flakes for anyone looking for that flavour and quantity.

  • PLUS states that this variety contains at least 32% cocoa solids.
  • According to the product information, the dark variety may contain milk and lactose.

Kiekeboe

ALDI’s own-label brand offers 300 g packs of milk or dark chocolate flakes.

  • At ALDI, you can choose between the milk and dark varieties listed.
  • Check separately whether a pack contains individual packets if you’re looking for lunchbox portions.

Choca

A 200 g cocoa fantasy flakes variety to compare if you’re looking for a smaller pack.

  • PLUS lists a 200 g box.
  • The ingredients information lists wheat starch and soya lecithin, and states that the product may contain milk.

Joybuy products to consider as toppings

This selection includes a mix of chocolate and vanilla flakes, dark chocolate sprinkles and a product called Chocolate Chunks. For biscuits, choose the product type you want; if you need individual portions for lunchboxes, the number of separate packets on the packaging is what matters.

De Ruijter Flake Feast, 200 g pack

De Ruijter Flake Feast 200 g

This mix of chocolate and vanilla flakes is an option if you want to decorate biscuits and vary the flavour.

Pack size: 200 g. Check the current allergen information before use, including for wheat, soya and milk. Try the flakes in a small batch first if you want to mix them into the dough.

View at Joybuy
De Ruijter Hail Chocolate Pure, 390 g pack

De Ruijter Hail Chocolate Pure 390 g

You could consider these dark chocolate sprinkles if you’re looking for a chocolate topping for baked goods; check whether sprinkles are the right shape for your biscuits.

Pack size: 390 g. Read the current packaging for information about milk, soya and lactose.

View at Joybuy
De Ruijter Chocolate Chunks, 390 g pack

De Ruijter Chocolate Chunks 390 g

Consider this chocolate topping for baked goods only if its product type suits your biscuit recipe: the name refers to chunks, while the description also mentions sprinkles.

Pack size: 390 g. Check the product type and allergen information on the current packaging before choosing this product as a substitute for flakes.

View at Joybuy

Frequently asked questions

Is a 300 g box of chocolate flakes the same as a multipack?

No. The weight of a single box doesn’t mean that it contains individual packets. PLUS, ALDI and Jumbo list 300 g packs of chocolate flakes; if you need lunchbox portions, check how many separate packets there are and how much each one contains.

Can I use chocolate flakes to decorate biscuits?

A mix of flakes can be an option for decorating biscuits, but a description recommending the product for baked goods or cupcakes won’t tell you how the flakes will look after your biscuits have baked. Try a small batch first if you want them to remain visible.

Which allergens should I check in chocolate flakes?

Read the allergen information for the variety you’re buying, paying particular attention to milk, soya and wheat, among other things. The Netherlands Food and Consumer Product Safety Authority states that the allergens which must be declared have to appear on the label of prepacked foods; ingredients vary by product.

How should I store chocolate flakes after opening?

Seal the pack tightly and store the flakes as advised on the packaging. The Netherlands Nutrition Centre recommends keeping dark chocolate flakes in a dry place; also check the best-before date and the condition of the packaging.