Who might find this choice useful?

Organisers of children’s baking activities

If you’re decorating lots of cupcakes, cakes or desserts for a party, school activity or club, a larger pack could be worth considering. Baktotaal describes uses for its 1 kg Irca and Callebaut packs.

Larger families who bake regularly

If you’ll be using the flakes over several baking sessions, think about how much you’ll get through before you need to buy more. Albert Heijn, Jumbo, ALDI and Lidl also show 200 g or 300 g packs for those who prefer to buy enough for each baking session.

Bakers who need to consider allergens

If children or guests have a food allergy, the information for the exact product you choose matters. The De Ruijter varieties described by Jumbo differ in their declarations of soya, wheat and the possible presence of milk.

What should you look for when buying?

Work out how many bakes you want to decorate and whether you’ll use any flakes left over. Then compare pack sizes, your preferred flavour and the allergen information for the product you’ve chosen.

What to consider What to check Who is this most important for?
How much you need for an event Count the cakes, cupcakes and desserts you’re planning to make. Compare 1 kg packs with smaller sizes and check the storage instructions. If I’m decorating lots of bakes at once, I want to have enough topping ready without having to buy more halfway through. This is the main priority for around 50% of consumers.
Leftovers and spending Choose between 200 g, 300 g, 400 g or 1 kg based on how much you expect to use. When buying, compare the price per kilogram too. For one baking afternoon, I don’t want to be left with a large amount of one flavour. Having a suitable amount in stock is the main concern for around 30% of consumers.
Allergens and flavour Check the ingredients, allergens and any ‘may contain traces’ warning on the exact pack. Then choose your flavour. When several children will be eating, the product needs to suit their allergies as well as the recipe. This is the most important consideration for around 20% of consumers.

Common mistakes

  • Assuming every variety has the same allergens

    The De Ruijter Vlokken Puur described by Jumbo contains soya and may contain milk. The De Ruijter Vlokfeest Puur & Wit also lists cereals containing gluten and wheat.

    Before baking, check the allergen information on the pack of the flavour and variety you’re actually using, even if you’ve bought a different one before.

  • Buying a kilo without a plan for the leftovers

    A 1 kg bag could be suitable if you have lots to decorate, but it’s considerably larger than the 200 g and 300 g packs shown by supermarkets.

    Make a list of what you’re going to bake in advance. Choose the larger size if you can use it for this event or in later baking sessions, and follow the product’s storage instructions.

    Otherwise, you’ll need to store the leftover topping or some of it may go unused.

Brands to consider

De Ruijter

Chocolate flakes in a range of flavours and mixed varieties, including pack sizes for smaller home baking projects.

  • For the varieties shown, Jumbo describes uses in baking and provides storage and allergen information.
  • Check the flavour and pack you’ve chosen separately: the allergens listed vary by product.

Callebaut

Baktotaal describes 1 kg packs of Callebaut Pailletés Puur for decorating bakes and desserts.

  • The seller lists cakes, cupcakes and desserts among the suggested uses.
  • According to the product information, this variety contains milk. Check the pack if anyone eating it has a milk allergy.

Irca

Baktotaal describes 1 kg packs of Irca Chocoladevlokken Puur for decorating bakes and desserts.

  • Suggested uses include cakes, cupcakes and petits fours.
  • According to the product information, this variety contains soya and may contain traces of milk.

Delicia

Delicia describes chocolate flakes in milk, dark and white varieties, among others, with a range of pack sizes.

  • The brand description distinguishes smaller packs from larger packs for the catering industry.
  • Check the pack for the specific variety and whether the size you want is available to buy.

Kiekeboe

ALDI shows 300 g packs of Kiekeboe chocolate flakes in milk or dark varieties.

  • This size could suit a smaller baking project when you don’t need a kilogram of one type.
  • Check which flavour is available in store and read the information on the pack you choose.

Products for smaller baking projects

This selection includes 200 g packs of De Ruijter chocolate flakes and two 400 g varieties of Venz chocolate sprinkles. They’re worth considering alongside the option of 1 kg of chocolate flakes. With the Venz products, note the difference between sprinkles and flakes if the shape of the decoration matters to you.

De Ruijter milk chocolate flakes, 200 g

De Ruijter milk chocolate flakes 200 g

A pack for a smaller baking project; the product description suggests using it on cupcakes and baked goods.

200 g pack in the milk variety. Check the allergen information on the current packaging before use.

View at Joybuy
Venz milk chocolate sprinkles, 400 g

Venz milk chocolate sprinkles 400 g

An option if you’d like to use sprinkles for several smaller baking sessions; the product description suggests them for cupcakes and baked goods.

400 g pack of milk chocolate sprinkles, not flakes or a 1 kg pack. Check the allergen information on the current packaging before use.

View at Joybuy
Venz chocolate and vanilla-flavoured sprinkles, 400 g

Venz chocolate and vanilla sprinkles 400 g

A mixed-flavour option for decorating bakes if you don’t want a large pack of just one flavour.

400 g pack of chocolate sprinkles and vanilla-flavoured sprinkles; this is not a 1 kg pack of flakes. Check the allergen information on the current packaging before use.

View at Joybuy

Frequently asked questions

When should I choose 1 kg of chocolate flakes instead of 200 g or 300 g?

Choose 1 kg if you’re decorating lots of cakes, cupcakes or desserts for an event or several baking sessions and can use the whole pack. For one small baking afternoon or if you want several flavours, 200 g or 300 g packs will usually leave you with less to store.

Can I use chocolate flakes on cupcakes and desserts?

Yes. Baktotaal lists cupcakes and desserts as suggested uses for its 1 kg Irca and Callebaut decorating flakes. For another product, check that the shape and flavour suit the finish you want.

How should I store flakes left over after baking?

Follow the storage instructions on the pack you’ve bought. The De Ruijter flakes described by Jumbo should be stored in a cool, dry place. If you have a larger pack, check how it should be sealed after opening too.

Should I check the allergens in each flavour separately for a children’s baking activity?

Yes. Check each product separately if allergies are a concern. Jumbo lists soya and the possible presence of milk for De Ruijter Vlokken Puur; cereals containing gluten and wheat are also listed for Vlokfeest Puur & Wit. Read the current packaging before using the flakes.