Choose chocolate flakes if you want to decorate cupcakes or other bakes with sprinkles, and don’t treat a box of chocolates as the same kind of product. Jumbo lists cupcake decorating as one use for its milk chocolate flakes. Then decide which flavour and quantity you need, and check the label of the exact product if anyone has an allergy. Dark chocolate flakes aren’t automatically milk-free.
Chocolate flakes are a good choice if you want to add a topping to your bakes. The flavour you prefer, how many bakes you’re making and any allergies will help you decide which pack to choose.
You’ll want a topping that suits your chosen decoration and the people who’ll be eating it. Jumbo specifically lists cupcakes as one use for its milk chocolate flakes, but that doesn’t mean every child will like the flavour.
Check the ingredients and warnings for the exact variety. Jumbo says its dark chocolate flakes may contain milk; for Choca, Jumbo lists wheat and soya among the allergens.
Compare the net weight with the amount of topping you plan to use. Jumbo lists 300 g packs for the milk and dark flakes covered here. A larger pack is only useful if the flavour and ingredients suit everyone who’ll be eating them.
First, decide whether you’re looking for flakes to decorate bakes or chocolates to give as a gift. If you’re choosing flakes, pick a flavour, check the allergens for everyone who’ll be eating them, and choose a net weight that suits your baking plans.
| What to consider | What to check before buying | Who it matters to most |
|---|---|---|
| Flavour and decoration | Choose milk, dark or a mix to suit everyone’s taste, and check whether the product is described as a topping. | When we decorate cupcakes together, I want a topping that suits the bake and our tastes. Around 45% of consumers put flavour and decoration first. |
| Allergens and ingredients | Read the ingredients and warnings, including ‘may contain’ statements, on the pack of the exact variety. | If someone eating with us needs to avoid an ingredient, I don’t want to rely on the word ‘dark’. Around 33% of consumers say allergens and ingredients are their main concern. |
| Quantity | Compare the net weight with what you’ll need for your planned bakes, and check the storage advice too. | For several baking sessions, I want to have enough of the same topping without choosing a flavour that isn’t right. Quantity is the main consideration for around 22% of consumers. |
A higher stated cocoa content doesn’t guarantee a particular flavour. Jumbo lists at least 24% cocoa solids for its milk flakes and at least 35% for its dark flakes; these figures apply to those specific products. The flavour you choose will depend on what everyone likes, while the label tells you which allergens and warnings apply to the variety you’ve picked.
Albert Heijn and Jumbo classify the chocolate flakes covered here as sweet sandwich toppings and sprinkles. A box of chocolates isn’t the same as flakes that you can scatter evenly over cupcakes.
For decorating, look for chocolate flakes or sprinkles. Choose chocolates separately if you’re looking for a gift box.
Jumbo states that its dark chocolate flakes ‘may contain milk’. So the word ‘dark’ is no substitute for checking the allergen information for the exact product.
If you’re baking for someone with a milk allergy, check both the ingredients and warnings on the current packaging first.
According to the Voedingscentrum, raw eggs and flour may contain harmful bacteria. Young children are particularly vulnerable to the effects of food poisoning.
Don’t let children taste raw dough or batter. Use the flakes to decorate baked cupcakes or biscuits, and wash your hands after handling raw batter.
The size of a box doesn’t tell you how many flakes it contains. The Jumbo varieties covered here contain 300 g, while Jumbo lists a 200 g pack for Choca; the ingredients also differ.
Check the net weight, and choose a flavour and ingredient list that suit everyone who’ll be eating them first. Then check whether the quantity is right for the bakes you want to make.
A brand name doesn’t tell you which ingredients are in every variety. Compare the product information for the specific milk, dark or mixed flakes you plan to use.
The varieties covered here include milk, dark and extra dark chocolate flakes. PLUS also lists the milk variety as a topping for cupcakes and other bakes.
Jumbo lists its own milk, dark and duo chocolate flakes in 300 g packs.
Jumbo lists Choca fantasy flakes in a 200 g pack.
ALDI lists Kiekeboe chocolate flakes in milk and dark varieties, both in 300 g packs.
This selection includes chocolate flakes and chocolate sprinkles for decorating bakes, as well as a product specifically labelled as chocolate strands. Chocolate strands and flakes aren’t necessarily the same product format, so check the name and packaging if you’re specifically looking for flakes. The weights shown can help you choose the right quantity; if anyone has an allergy, always check the current packaging.
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An option for decorating cupcakes with dark chocolate sprinkles.
Pack size: 200 g. If you have an allergy, check the current pack for information about milk and soya.
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For decorating cakes with milk chocolate strands and smiley shapes instead of flakes.
Pack size: 600 g. If you have an allergy, check the current information about milk, eggs, wheat and soya.
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For decorating cupcakes or other bakes with the dark variety.
Pack size: 390 g. Check the information about milk and soya; the name ‘Pure’ doesn’t mean this product is milk-free.
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For decorating cupcakes with a mix of chocolate and vanilla flakes.
Pack size: 200 g. Check for wheat and soya, and look for the warning about possible milk on the current label.
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For decorating cupcakes with milk chocolate flakes.
Pack size: 200 g. If you’re baking for someone with an allergy, check the current pack for milk, soya and possible traces of wheat.
No. Albert Heijn and Jumbo classify the flakes covered here as sweet sandwich toppings and sprinkles; PLUS lists De Ruijter milk flakes as suitable for cupcakes and other bakes. Look for chocolates separately if you want a gift box.
Don’t let children taste raw cake batter or dough, even if it contains flakes. According to the Voedingscentrum, raw eggs and flour may contain harmful bacteria; it’s safer to use the flakes to decorate the baked cake instead.
No. Jumbo states that its dark chocolate flakes may contain milk. If someone has a milk allergy, check the ingredients and warnings for the exact variety you plan to use.
Follow the storage advice on the packaging of the product you’ve chosen. For the milk and dark flakes covered here, Jumbo recommends storing them in a cool, dry place. Seal the pack after use as directed on the label.
