Which option is right for you?

Stallholders who want to serve straight away

A product that’s already finished means less to do at the stall. Check whether the description refers to an outer layer, decoration or filling, and whether the packaging is suitable for serving individual portions.

Stallholders who want to add the chocolate themselves

Starting with a plain egg cake lets you choose the finish. In return, you’ll need to do some extra preparation, follow food-safe procedures and keep allergen information up to date.

Stallholders selling unpackaged products

If an egg cake is unpacked or finished by hand, you must be clear about the allergens in the final product. The Netherlands Food and Consumer Product Safety Authority says this information must be available to customers before they buy.

What should you look for?

First decide whether the chocolate element needs to be visible on the outside and whether you can finish the product yourself. Then check the allergen information, packaging and storage instructions for the exact variety.

Egg cake with a milk coating

A good fit if: an individually wrapped egg cake with a milk coating, ready to serve, meets your needs.

Consider: Bolletje’s milk coating does not confirm that the product has a chocolate coating; protect it from heat as stated in the product description.

Egg cake with decoration

A good fit if: cocoa-based decoration on the outside gives you the presentation you want.

Consider: decoration doesn’t mean the egg cake is fully coated. Jumbo also says that the variety described is no longer in its online range.

Filled egg cake

A good fit if: a cream filling matters more to you than a chocolate outer layer.

Consider: Gulden Krakeling’s description mentions cocoa-based decoration and a cream filling, not a full coating.

Finishing it with chocolate yourself

A good fit if: you want to start with a plain egg cake and choose the outer layer yourself.

Consider: you’ll add a preparation step and need to include allergens from the chocolate you use in the information for the finished product.

What to consider What to check before buying Who it matters to
Serving straight away Check whether the product has a milk coating, decoration or filling, and see whether it is individually wrapped. If I want to keep things simple at a busy stall, I look for a finished product that’s ready to serve as it is. Around 31% of consumers would say that serving straight away is their main priority.
Choosing your own outer layer Compare the plain egg cake with the chocolate you want to use, and include the preparation step in your food-safe procedures. If I want to choose the look of the outside myself, I’m happy to do the extra finishing at the stall. Around 25% of consumers would put a chocolate finish of their own choosing first.
Allergen information Check the exact ingredients in the base, chocolate and any toppings, and keep the information for the finished product up to date. When selling unpackaged products, I want to be able to tell customers which allergens are present before they buy, even if I change the recipe. For around 25% of consumers, this would be their main concern.
Storage and serving Follow the storage instructions for the variety and check the date on the packaging you receive. If products are exposed to heat during storage and serving, I pay particular attention to the packaging and storage advice. For around 19% of consumers, the condition of the product would matter most.

Common mistakes

  • Assuming a milk coating, decoration and filling are all the same

    These descriptions refer to different types of product. A filled egg cake, for example, won’t automatically give you the visible outer layer you’re looking for at your stall.

    Compare the official product description with the presentation you want before choosing a variety.

  • Assuming an online product listing means it’s available

    Jumbo says its Chocolate Egg Cakes are no longer in its online range. So the listing doesn’t confirm that stock is available for your stall.

    Check the current sales status and any local stock before building your range around this variety.

  • Listing only the egg cake’s allergens after finishing it yourself

    The chocolate and any toppings you use may contain different allergens or precautionary ‘may contain’ warnings from the base. The Netherlands Food and Consumer Product Safety Authority says customers must be able to get information about allergens in unpackaged products before they buy.

    Keep a record of the ingredients used in each finished product, and update the information if the recipe or supplier changes.

  • Ignoring storage advice for the coating or filling

    Bolletje recommends protecting its Brosse milk egg cake from heat. Gulden Krakeling recommends keeping its chocolate-filled egg cakes cool, dark, dry and sealed.

    Follow the instructions on the packaging you receive and plan storage and serving accordingly.

Brands to consider

The products listed show different ways to present a chocolate element or add one yourself. The type of product matters more than the brand name alone.

Bolletje

Brosse milk egg cake is an individually wrapped egg cake with a milk coating, ready to serve without any finishing at the stall.

  • Individual wrapping can make it easier to serve one at a time.
  • A milk coating isn’t the same as a confirmed chocolate coating. Check the allergen information too, and follow the advice to protect the product from heat.

Jumbo

Chocolate Egg Cakes, 8 Pieces, are described as egg cakes with cocoa-based decoration.

  • The description indicates decoration on the outside.
  • Decoration doesn’t confirm a full coating. Jumbo says this product is no longer in its online range.

Albert Heijn

AH Egg Cakes are a plain base with no chocolate finish. According to Albert Heijn, the pack contains 360 g, divided into twelve 30 g portions.

  • The stated portion sizes give you a starting point if you want to finish the egg cakes yourself.
  • A chocolate outer layer requires a separate ingredient and an extra preparation step. Check the allergens in the finished product.

Gulden Krakeling

Chocolate-filled egg cakes are described as egg cakes with cocoa-based decoration and a cream filling.

  • An option if you want the filling itself to be part of the presentation.
  • The description doesn’t confirm a full chocolate outer layer. Follow the advice to store the product cool, dark, dry and sealed.

Verkade

71% Cooking Chocolate is an ingredient for finishing a plain egg cake yourself.

  • This chocolate lets you choose the finish at your stall.
  • It isn’t an egg cake. The product information lists soya and possible traces of nuts, milk and gluten; take this into account when assessing the finished product.

Joybuy products related to this topic

Related products coming soon.

Frequently asked questions

Do I need to provide allergen information for unpackaged chocolate egg cakes?

Yes. In the Netherlands, customers must be able to get information about allergens in unpackaged products before they buy, according to the Netherlands Food and Consumer Product Safety Authority. You can provide it in writing, for example on a menu, or verbally if you clearly tell customers they can ask for it.

Which allergens should I check for in these egg cakes?

For each exact variety, check the information for cereals containing gluten, eggs, milk and soya; these allergens appear in the product descriptions mentioned here. Also check the precautionary ‘may contain’ warnings on the packaging you receive, and consider all the ingredients together if you finish the product yourself.

Can I finish plain egg cakes with chocolate myself?

Yes. A plain egg cake can be used as a base for your own finish, as long as you manage the extra preparation step and the allergens in the finished product properly. According to Ondernemersplein, businesses that prepare, process, handle or transport food must follow hygiene rules and work with a food safety plan based on HACCP principles or an approved hygiene code.

How should I store egg cakes with a coating or filling at my stall?

Follow the instructions for the exact variety on the packaging you receive. Bolletje recommends protecting its Brosse milk egg cake from heat; Gulden Krakeling recommends storing its chocolate-filled egg cakes cool, dark, dry and sealed.