Who might find this choice useful?

Coffee drinkers looking for something sweet and crunchy

If you’d like to enjoy a rice cake on its own with your coffee, consider the type of chocolate and any extra flavour notes. PLUS and Jumbo offer a range of varieties.

Shoppers checking ingredients and allergens

If milk, other allergens or a specific dietary attribute are important to your choice, read the ingredients and warnings on the packaging of the variety you’ve chosen.

Shoppers comparing pack sizes

If you often buy rice cakes with your regular shop, check the pack size and whether your usual supermarket stocks the variety you’re after.

What should you look for when choosing?

First, choose the chocolate variety you’d like with your coffee and cake. Then check the label on that exact pack.

What to consider What to check when buying Who it matters to
Flavour with coffee Check whether it’s milk chocolate, dark chocolate or a variety with a fruity twist. Jumbo, for example, lists a combination of dark chocolate and raspberry. I’m looking for a rice cake to enjoy with my coffee, in a chocolate flavour I like, perhaps with a fruity twist. For around 39% of consumers, flavour is the deciding factor.
Ingredients and allergens Read the ingredients list and warnings on the packaging; don’t rely solely on a vegan, organic or gluten-free label. If I need to avoid an ingredient, I want to be able to check the variety I’ve chosen for myself. Around 23% of consumers prioritise ingredients or allergens.
Portion and nutritional value Compare the nutritional information per 100 g and per cake or serving, especially energy, sugars and saturated fat. I want to know what’s in my usual serving, even if the cakes vary in size. For around 23% of consumers, this comparison matters most.
Pack and retailer Compare the pack sizes and check whether your retailer stocks the chocolate variety you want. When doing my regular shop, I want to choose a pack that suits how often I eat the cakes. This is the biggest consideration for around 15% of consumers.

Common mistakes

  • Treating a chocolate rice cake like a plain rice cake

    The coating affects the nutritional value. The Netherlands Nutrition Centre gives 151 kcal for one large 30 g chocolate rice cake; the values for the product you choose may differ.

    Before comparing products, read the nutritional information for that variety per 100 g and per serving.

  • Assuming a dietary label guarantees allergen safety

    A vegan or gluten-free label doesn’t tell you on its own which warnings about possible traces appear on the packaging.

    If you have an allergy, check both the ingredients and the warnings on the pack you’re buying.

  • Confusing chocolate flavour with a chocolate coating

    Snack a Jacks is described as a rice and corn snack with chocolate flavour and chocolate pieces. That’s a different type of product from a chocolate-coated rice cake.

    If you’re specifically looking for a chocolate coating to enjoy with your coffee, check the product description and ingredients.

Brands to consider

Albert Heijn

Albert Heijn offers AH rice cakes in dark chocolate and milk chocolate varieties.

  • You can choose your preferred type of chocolate from the AH range.
  • Check the current packaging for ingredients, allergens and nutritional information.

Jumbo

Jumbo offers rice cakes with dark chocolate and a variety with chocolate and freeze-dried raspberry pieces.

  • The raspberry variety offers a different flavour twist from chocolate alone.
  • Check the ingredients and coating composition for each variety.

PLUS

PLUS offers its own-brand rice cakes with milk chocolate, as well as a separate Consenza variety with vegan and organic labels.

  • The product ranges let you choose by type of chocolate or by a specific label.
  • A label doesn’t replace checking the ingredients and allergen warnings.

Goud-Gebakken

ALDI describes Goud-Gebakken rice cakes with yoghurt, milk or dark chocolate coating.

  • You can choose from several types of coating.
  • Check the packaging to make sure you’re choosing the variety and ingredients you want.

Snack a Jacks

Snack a Jacks offers a rice and corn snack with chocolate flavour and chocolate pieces.

  • An option to consider if you’re specifically looking for chocolate pieces.
  • It isn’t a like-for-like alternative to a rice cake with a chocolate coating.

Products on Joybuy

Matching products coming soon.

Frequently asked questions

Where can I check allergens in chocolate rice cakes?

Check the ingredients list and any warnings on the packaging of the variety you’ve chosen. The Netherlands Food and Consumer Product Safety Authority explains how allergens are listed on labels. It’s also important to check for possible traces, even if a product has a vegan label.

How do I compare the nutritional value of different rice cakes?

Compare the nutritional information per 100 g and per serving or rice cake. This lets you compare their contents without overlooking differences in serving size.

How should I store chocolate rice cakes?

Follow the storage advice on the packaging of the variety you’ve chosen. PLUS recommends keeping its chocolate rice cakes in a cool, dry place, away from moisture and heat. For its chocolate and raspberry variety, Jumbo recommends storing it somewhere cool, dry and dark.