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Buying chocolate online may seem simple, but the choice varies considerably in terms of flavour, ingredients, size and allergens. Are you looking for milk chocolate for the family, dark chocolate with a high cocoa percentage, chocolate with nuts or a chocolate gift? Then it pays to look beyond the packaging and brand name.
The following points will help you make a more informed choice and avoid common purchasing mistakes.
The cocoa percentage is often prominently displayed on dark chocolate. This provides useful information about the proportion of cocoa ingredients compared with the other ingredients, but it does not fully predict how the bar will taste. A bar containing 90% cocoa may have a strong, less sweet flavour, while 70% cocoa is often more accessible.
Check the ingredients list as well. For example, the Lindt Excellence 90% Cocoa Supreme Dark lists cocoa mass, cocoa butter, low-fat cocoa powder, sugar and vanilla. The bar contains 90% cocoa, but according to the product information it may also contain traces of hazelnuts, other nuts, milk and soya.
Chocolate with nuts does not always contain the same type or quantity of nuts. According to the product description, Tony’s Chocolonely Milk Hazelnut contains 10% hazelnuts. Milka Bar Broken Hazelnuts contains 9% hazelnut pieces. On other bars, nuts may only be listed as possible traces.
Always read the current packaging. Pay attention to the differences between:
A large bar may seem appealing as a chocolate gift, but it is not always practical to share or store. Individually wrapped products, such as AE Chocodate Milk Chocolate, are more convenient for visitors, treats or a gift hamper. Check the weight too: buying a 180-gram bar is different from buying a 90- or 100-gram bar.
Use the cocoa percentage as a starting point:
According to the product information, Lindt Excellence 70% Cocoa Dark Chocolate contains at least 70% cocoa. Lindt Excellence 78% Cacao contains at least 78%, while Lindt Excellence 90% Cocoa Supreme Dark lists 90%. Also compare the sugar content per 100 grams, as this can vary considerably between versions.
If you are looking for halal chocolate or gluten-free chocolate, check the certification and packaging rather than relying solely on the product name. According to the supplied product information, AE Chocodate Milk Chocolate is halal certified, suitable for vegetarians and gluten-free. However, the product contains milk, soya and almonds.
Lindt Creation Crème Brûlée contains, among other ingredients, milk, lactose, wheat, gluten, soya and barley malt. This variant is therefore not an obvious choice for someone looking for gluten-free chocolate. According to the description, Dr. Oetker Chocolate Chips contain soya and may contain milk.
Not every type of chocolate is suitable for the same purpose.
Why it suits this profile: A familiar 90-gram milk chocolate bar with 9% hazelnut pieces, suitable for a simple snack.
The product information clearly states the proportion of hazelnut pieces and the allergens, so you do not have to rely on the packaging alone.
90 g; milk chocolate; 9% hazelnut pieces; suitable as a snack.
Why it suits this profile: For those who value a high cocoa percentage and a short ingredients list more than a sweet flavour.
The cocoa percentage is clearly stated. However, check the allergen warning for possible traces of milk and nuts.
90% cocoa; 100 g; ingredients based on cocoa mass, cocoa butter, sugar and vanilla.
Why it suits this profile: If you regularly make brownies, muffins, biscuits or cakes, baking-stable chocolate chips are more useful than an ordinary snack bar.
The product description explicitly states that the chips retain their shape during baking. This means you choose a product for its function rather than its attractive packaging.
100 g; baking-stable dark chocolate chips; suitable for batters and decoration; made in the Netherlands according to the product information.
Why it suits this profile: Dates with almonds covered in milk chocolate offer a different combination from a standard bar. The individual wrapping makes it practical to share or give as a gift.
The product information states that it is individually wrapped, halal certified, and provides details about allergens and gluten-free suitability. Check these details before buying and compare them with your personal requirements.
Dates and whole almonds; milk chocolate; halal certified according to the product information; suitable for vegetarians and listed as gluten-free.
We have put together a complete, up-to-date list of products that fully meet these strict selection criteria and the applicable European safety regulations.
That depends on the recipient. An unusual flavour combination such as caramel and hazelnut, orange and almond, or date and almond is more distinctive than a standard milk chocolate bar. Individually wrapped chocolate is convenient when several people need to be able to share it. Always check the allergens and size before ordering.
Choose chocolate intended for baking. According to the product description, Dr. Oetker Chocolate Chips retain their shape during baking and can be used in brownies, muffins, biscuits and cakes. An ordinary dark chocolate bar may also work well for a sauce or ganache, but check the preparation instructions and cocoa percentage.
Look for explicit certification or dietary information on the product page and packaging. The supplied information lists AE Chocodate Milk Chocolate as halal certified and gluten-free. This does not mean that every chocolate variant from the same brand has the same properties. Always check the specific product packaging and allergen list.
