Who might find these choices useful?

If you want to choose a portion in advance

If you fancy a chocolate biscuit, you can decide how much to have beforehand. Bear in mind the difference between the stated portion and what you actually eat: Albert Heijn lists a 22 g portion for AH Choc chip coated melk, while Jumbo lists 14 g per biscuit for its milk chocolate biscuit.

If you want to compare labels

When choosing between similar biscuits, the nutritional information per 100 g gives you a common basis for comparing energy, sugars, saturated fat and fibre. The Netherlands Nutrition Centre advises comparing products per 100 g.

If you need to avoid certain ingredients

If you have a relevant allergy, check the ingredients and allergen information as well as the nutritional values. Read the latest packaging, even if you’ve previously looked at online information about the same biscuit.

What should you look for when choosing?

Start by comparing similar biscuits per 100 g. Then use the weight per biscuit or portion to decide how much you want to have. Don’t use the manufacturer’s chosen portion as the basis for comparing products.

What to considerWhat to checkWho is it important for?
Energy and portion size Check the kcal per 100 g and the weight of the amount you want to eat. I want to decide in advance how many biscuits to have, rather than keep eating from the pack. Portion control is the main priority for around 50% of consumers.
Sugars and saturated fat Compare the values per 100 g for similar biscuits, and look at the rest of the nutritional information too. If I’m choosing between two similar biscuits, I want to know how their nutritional profiles differ without focusing on just one number. Around 30% of consumers prioritise this kind of label comparison.
Allergens and ingredients Read the latest ingredients and allergen information, including any relevant warning about possible cross-contamination. If I need to avoid certain ingredients, I need to be able to assess whether I can eat this particular biscuit. This is the main concern for roughly 20% of consumers.

Common mistakes

  • Assuming a small biscuit is low in kcal

    The weight of a portion can help you plan, but it doesn’t tell you how much energy the product provides per 100 g. The chocolate-coated biscuits described by Albert Heijn and Jumbo contain 527 and 511 kcal per 100 g respectively.

    Compare products per 100 g first, then decide how many you want to eat.

  • Reading only the front of the pack

    A flavour description won’t tell you how much sugar or saturated fat a biscuit contains.

    Read the nutrition table per 100 g and use the ingredients list for additional information.

  • Relying on allergen information you checked previously

    A recipe or label can change. Albert Heijn notes in its product information that details on the packaging may differ from those online.

    Check the latest label before eating the product and, if relevant to you, look for a warning about possible cross-contamination.

Brands to consider

Albert Heijn

Albert Heijn lists AH Choc chip coated melk in a 175 g pack, with a stated portion size of 22 g.

  • The product information lists 527 kcal, 39 g sugars and 15 g saturated fat per 100 g, so you can compare these values with similar biscuits.
  • Check the packaging for the latest ingredients, nutritional values and allergen information.

Jumbo

Jumbo lists milk chocolate biscuits in a pack of 9, weighing 125 g, with nutritional values given per 100 g and per 14 g biscuit.

  • The information per biscuit helps you work out the total for the number you choose. Per 100 g, Jumbo lists 511 kcal, 39 g sugars and 16 g saturated fat.
  • According to the product information, this biscuit contains cereals containing gluten, milk and soya, and may contain nuts. If you have an allergy, check the latest label.

Lotus Biscoff

Lotus Biscoff describes an XL biscuit with a chocolate coating, sold in a pack designed for on-the-go. The version described is for a different market, so use the label on the product you buy to compare nutritional values and ingredients.

  • The chocolate coating and XL size are clear features of the version described by Lotus Biscoff.
  • A pack designed for on-the-go doesn’t determine how much you eat or how its nutritional values compare with another biscuit.

Products for a planned portion

These Joybuy products are biscuits or wafers with chocolate. The stated pack weight or number of pieces can help you choose an amount. To compare their nutritional values, also check the latest packaging for information per 100 g.

Nestle Kitkat Strawberry Short Cake, 9 pieces, 104.4 g

Nestle Kitkat Strawberry Short Cake, 9 pieces, 104.4 g

The pack size of 9 pieces is useful if you want to choose a number in advance. To compare nutritional values, check the latest label for information per 100 g. If you have an allergy, check the allergen information too.

View at Joybuy
Sarelle Milk Chocolate Coated Hazelnut Wafer, 33 g, Turkish

Sarelle Milk Chocolate Coated Hazelnut Wafer, 33 g, Turkish

The 33 g wafer has a clearly stated pack weight, which can help if you want to choose an amount in advance. Hazelnut is included in the product name; if you have an allergy, read the full ingredients and allergen information on the latest packaging.

View at Joybuy
Glico Pocky Cookie Bar Chocolate Flavor, 47 g, IN

Glico Pocky Cookie Bar Chocolate Flavor, 47 g, IN

The pack weight of 47 g gives you a starting point for planning a portion. Before comparing it with other products’ values per 100 g, check which quantity the nutritional information on the label refers to.

View at Joybuy
KitKat Gold Wafer Chocolate Salted Caramel Flavor, 9 pieces

KitKat Gold Wafer Chocolate Salted Caramel Flavor, 9 pieces

With 9 pieces in the product name, you can choose a number in advance. Check the latest nutritional information per 100 g if you want to compare this wafer with another product, and check the label if you have an allergy.

View at Joybuy
Meito Pukupukutai Chocolate Wafer, 16.5 g per pack

Meito Pukupukutai Chocolate Wafer, 16.5 g per pack

The 16.5 g pack makes it easy to choose one pack as your portion in advance. Check the unit shown in the nutrition table before comparing the wafer with other products.

View at Joybuy

Frequently asked questions

Are chocolate-coated biscuits a sensible regular choice if I want to lose weight?

Not as a regular staple of your diet. When you’re trying to lose weight, the Netherlands Nutrition Centre recommends focusing on foods from the Dutch Wheel of Five and eating few foods outside it. If you do buy biscuits, choosing a portion mindfully can help.

Should I compare biscuits per portion or per 100 g?

First compare similar biscuits per 100 g, as the Netherlands Nutrition Centre recommends. Then use the stated portion to work out what you’ll be eating based on the amount you choose.

Which nutritional values should I check besides kcal?

Sugars, saturated fat, fibre and salt are useful additional details to compare between similar biscuits. Look at these values alongside the ingredients and the amount you want to eat, rather than using them as a standalone judgement of a product.

Where can I find allergen information for packaged biscuits?

Read the label on the latest packaging. The Netherlands Food and Consumer Product Safety Authority states that 14 allergens must be declared on the label. If relevant to your allergy, also check for a warning about possible cross-contamination.

Can I use nutritional information from a supermarket website?

Yes, to compare products in advance, but check the packaging before eating the biscuit. Albert Heijn notes that ingredients, nutritional values and allergen information can change.