Who is this choice for?

Sugar-conscious host

You want to serve something sweet, but carefully compare the stated sugar content. You also check the sweeteners, ingredients and warnings on the packaging.

Chocolate biscuit fan who likes to share

Chocolate chips or a chocolate coating are a must for your sharing platter. If you’re also looking to cut down on sugar, compare biscuits with a similar chocolate format.

Practical host

You’re looking for a biscuit that’s easy to share, and you consider the packaging and availability. If reducing sugar matters to you, check this separately on the label.

What should you look for when choosing?

First decide whether both chocolate and a lower sugar content are essential. Then compare the nutritional information per 100 g for similar biscuits and read the ingredients.

What to consider What to check when buying Who it matters to
Stated sugar content For similar biscuits, compare the ‘of which sugars’ figure per 100 g and read the exact claim on the front of the pack. If I mainly want a low stated sugar content, I don’t let prominent wording on the packaging outweigh the nutritional information. Around 36% of consumers prioritise this sugar figure.
Chocolate in the biscuit Check the product description and ingredients to see whether it contains chocolate chips, a chocolate coating or another chocolate flavour. I want recognisable chocolate on my sharing platter, while also keeping an eye on sugar. For around 29% of consumers, the chocolate experience is what makes the difference.
Sweeteners and allergens Read the ingredients and allergen information, and look for any warning about polyols and excessive consumption. When I’m sharing biscuits with guests, I want to know which ingredients and warnings may matter to them. Around 21% of consumers prioritise these checks.
Easy to share and availability Check the pack size, number of biscuits and how they’re arranged in the packaging. Also check where the product is available. I want to put out enough biscuits, and the packaging needs to suit my get-together. Around 14% of consumers prioritise this practical consideration.

Common mistakes

  • Treating different sugar claims as if they mean the same thing

    ‘Less sugar’ and ‘no added sugars’ don’t mean the same thing when it comes to the sugar content of a biscuit. For example, Albert Heijn says that Verkade San Francisco Zero contains naturally occurring sugars.

    Read the full claim, then compare the ‘of which sugars’ figure per 100 g for similar products.

  • Looking only at the sugar figure

    The Céréal and Verkade options described as having a low sugar content contain maltitol or maltitols. Their product information warns that excessive consumption may have a laxative effect.

    Also read the ingredients, check whether polyols are listed and look for the warning on the packaging, especially if you’re sharing the biscuits with others.

  • Assuming a regular chocolate biscuit is a low-sugar option

    The Sondey Choco Biscuits Melk and Biscotto Chocoladekoekjes described here are options for anyone looking to share a chocolate biscuit. Their product descriptions don’t support choosing them as low-sugar options.

    If less sugar is essential for you, first compare the nutritional information for the exact product with that of a similar biscuit.

  • Relying on an old product page instead of the packaging

    Ingredients and nutritional information can change. This is particularly important if you’re choosing based on a sugar figure, sweetener or allergen.

    Check the label on the pack you’re actually serving when you buy it.

Brands compared

Always compare the specific product variant mentioned: a brand that sells both chocolate and plain biscuits doesn’t, by itself, tell you anything about the ingredients in another biscuit.

Céréal

Albert Heijn lists a Chocolate Chip Cookie with chocolate chips and cocoa; Jumbo also describes Choco Delight Puur, which has a chocolate coating.

  • The product information lists 0 g of sugars per 100 g for the Chocolate Chip Cookie and 0.5 g per 100 g for Choco Delight Puur.
  • These variants contain sweeteners. Check the warning about excessive consumption and the allergen information for each one.

Verkade

San Francisco Zero is a plain biscuit with no added sugars, not a chocolate biscuit.

  • Verkade lists 1.7 g of sugars per 100 g for this variant.
  • This variant contains maltitols, wheat, milk and soya; Albert Heijn includes a warning about excessive consumption.

Albert Heijn

AH Digestive 0% suiker is a plain biscuit, so it’s only an alternative if chocolate isn’t essential.

  • Albert Heijn’s product page lists 0.3 g of sugars per 100 g.
  • The biscuit contains sweeteners. Read the ingredients and warning for this variant before serving it.

Sondey

Lidl describes Sondey Choco Biscuits Melk as a 125 g chocolate biscuit.

  • An option to consider if you want to serve a regular chocolate biscuit.
  • Choose this variant to reduce sugar only after comparing its current nutritional information.

Biscotto

ALDI describes a pack of 20 chocolate biscuits in dark, white and milk chocolate varieties.

  • The number of biscuits and choice of chocolate types can help when you’re picking something for a sharing platter.
  • Don’t treat these regular biscuits as a low-sugar option without comparing the nutritional information for the exact product.

Chocolate biscuits for sharing on Joybuy

This biscuit is an option if chocolate flavour is important to you and reducing sugar isn’t a fixed requirement. Compare the nutritional information before choosing it as an alternative to a lower-sugar biscuit.

quduoduo Chunky Cookies Dark Chocolate Flavour, 72 g pack

quduoduo Chunky Cookies (Dark Chocolate Flavour), 72 g

Consider this dark chocolate-flavoured biscuit for sharing if reducing sugar isn’t a requirement.

The pack contains 72 g. Check the latest nutritional information and ingredients if the sugar content or allergens affect your choice.

View on Joybuy

Frequently asked questions

Does ‘no added sugars’ mean there are no sugars?

No: a biscuit with no added sugars can still contain sugars. Albert Heijn says that Verkade San Francisco Zero contains naturally occurring sugars and lists 1.7 g of sugars per 100 g. So, as well as checking the claim, read the nutrition table.

Why do some biscuits carry a warning about excessive consumption?

The Céréal and Verkade variants described here contain maltitol or maltitols and, according to their product information, carry a warning that excessive consumption may have a laxative effect. Check the warning for the exact biscuit when serving it with drinks.

How do I compare biscuits when the pack sizes differ?

Compare the nutritional information per 100 g for similar biscuits. The Netherlands Nutrition Centre recommends using this basis because the stated serving size can vary from one product to another. Then consider how many biscuits you actually want to serve.