If you want to check the Fairtrade claim
You want to see before buying whether the claim applies to the cocoa, the chocolate or the biscuit as a whole.
For Christmas, choose a chocolate biscuit whose Fairtrade claim for cocoa or chocolate you can check on the individual product, then read the pack for serving information and allergens. Albert Heijn describes Verkade Nobo Sprits milk chocolate as a ready-to-serve biscuit with Fairtrade milk chocolate; ALDI lists Winter Kransen with Fairtrade cocoa as a seasonal option, but you should check availability shortly before the celebrations. According to Fairtrade International, a claim about Fairtrade cocoa does not automatically mean that all the ingredients are Fairtrade or that the cocoa in every biscuit is physically traceable on its own.
You want to see before buying whether the claim applies to the cocoa, the chocolate or the biscuit as a whole.
You’re looking for biscuits you can serve straight away, and want to use the pack size or serving information to work out how many you’ll need.
For a mixed group of guests, you want to check the ingredients, allergen information and any may-contain warnings on the current packaging.
First, check the Fairtrade claim on the individual product. Then decide which pack suits your buffet and read the label if guests need to avoid certain ingredients.
| What to consider | What to check when buying | Who it matters most to |
|---|---|---|
| Fairtrade claim | Check the claim for cocoa or chocolate and the explanation of the certification mark on the packaging. | I want to be able to tell my guests exactly what the Fairtrade choice is based on, without mistaking a general brand claim for a claim about a specific product. For around 50% of consumers, this verifiable claim comes first. |
| Serving and sharing | Check the net weight and, where listed, the number of servings or biscuits; for seasonal products, check current availability too. | For my Christmas buffet, I want biscuits I can put out and to be able to work out in advance how many packs I’ll need. Around 25% of consumers give planning and serving the highest priority. |
| Ingredients and allergens | Read the current ingredients list, allergen information and any warnings about possible traces. | If guests need to avoid certain ingredients, I want to know what’s on the sharing platter. This check comes first for around 25% of consumers. |
For a product made from several ingredients, the claim may apply to specific ingredients. Fairtrade International also allows mass balance for cocoa, so a claim about Fairtrade cocoa does not prove that the physical cocoa in every biscuit is individually traceable.
Read the certification mark, any arrow and the information on ingredients and sourcing on the packaging.
Chocolate, fillings and biscuit dough may contain ingredients that aren’t suitable for every guest. Warnings about possible traces may also affect your choice.
Check the packaging shortly before the celebration and keep it with the biscuits so guests can read the information for themselves.
ALDI describes Winter Kransen as biscuits for the winter season. That doesn’t tell you whether they’ll be in stock at the shop where you’re buying supplies for your celebration.
Check shortly before buying to see whether the product is available, and look at the label then too. Keep another biscuit with a Fairtrade claim on the individual product in mind as a backup.
Verkade says it uses Fairtrade-certified cocoa for the chocolate coatings on its biscuits. Albert Heijn lists Fairtrade milk chocolate for Nobo Sprits milk chocolate and Chocorondjes milk chocolate.
ALDI describes Winter Kransen as winter biscuits with chocolate flavour and Fairtrade cocoa.
If you’d like to bake your own Christmas biscuits, Fairtrade Original is a brand to consider for cocoa ingredients; Jumbo, for example, lists Fairtrade Original cocoa powder.
No. A claim about Fairtrade cocoa doesn’t, on its own, mean that all the ingredients are Fairtrade. Fairtrade International distinguishes between the ingredients in products made from several ingredients and explains that cocoa can be sourced through mass balance. So read the exact claim and the explanation of the certification mark on the packaging.
Use the number of biscuits or servings shown on the pack you choose to plan how much you need. Net weight alone doesn’t tell you how many individual biscuits you can serve, so consider what else you’ll be putting out on the buffet too.
Use online information to help you make your choice, but read the physical packaging of the biscuits you’re actually serving. Check the ingredients and allergens, as well as any warnings about possible traces.
Don’t assume they’ll be available on the date of your celebration without checking stock. ALDI presents Winter Kransen as a seasonal winter product, so check shortly before buying whether they’re available at the shop in question, and read the label on the pack.