What should you look for when buying?
If you only want one canoe pastry, start by checking how it’s sold. Then check whether the variant is available and whether the product information covers what you need to know before buying.
| What to consider |
What to check when buying |
Who it matters to |
| Single pastry or multipack |
Check how many pastries are in the pack and ask whether you can buy one on its own. A serving size doesn’t tell you whether the pastries are sold individually or individually wrapped. |
I want to eat one canoe pastry on the go without carrying the rest of a pack; around 38% of consumers prioritise being able to buy a pastry individually. |
| Availability |
Check the status of the exact variant you want with the shop before setting off. If you’re visiting a stall, its opening hours matter too. |
If I’m planning a visit to the stall, I want to know whether my chosen canoe pastry will be available; around 25% of consumers prioritise current availability. |
| Ingredients and allergens |
Read the latest ingredient and allergen information for each variant. If it’s sold unpackaged, ask about the allergens present before buying. |
If I have an allergy, I want to check the ingredients in the exact canoe pastry I’m buying; allergen information is the main purchasing concern for around 37% of consumers. |
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Frequently asked questions
Can I buy one canoe pastry from a multipack on its own?
The number of servings or pastries on a product page doesn’t tell you. Jumbo lists five servings for its 275 g pack, while Albert Heijn lists six pastries for AH BASIC; ask the retailer whether you can buy one canoe pastry on its own.
Which allergens should I check in canoe pastries?
Check the latest information for the variant you want to buy rather than relying on the product name. The AH BASIC listing mentions wheat gluten, soya and milk ingredients, among others; Jumbo’s standard variant ingredient list includes wheat, milk, soya, almonds and egg yolk, among other ingredients. According to the Netherlands Food and Consumer Product Safety Authority, allergens must be listed on the label of prepacked food.
What if a Dutch doughnut stall sells unpackaged canoe pastries individually?
Before buying, ask which allergens are present in the canoe pastry on offer. The Netherlands Food and Consumer Product Safety Authority states that businesses must inform customers about allergens present in unpackaged food where it’s sold.
How should I store the rest of a pack of canoe pastries?
Follow the storage advice on the pack of the variant you’ve chosen. Albert Heijn’s listing advises storing AH BASIC in a cool, dark, dry place and keeping it in a sealed tin after opening; Jumbo advises storing its standard variant in a cool, dry, dark place.