Joybuy Insights

Buying clothes online: how to choose women’s and men’s clothing without making the wrong purchase

Buying clothes online is convenient, but a product photo does not tell you everything. This is particularly true of women’s clothing, men’s clothing and coats, where the fit, material and care requirements can differ considerably from what you expect. A low price may be appealing, but it becomes less attractive if a coat will not fit over a jumper, a sweatshirt quickly loses its shape or trousers only look good with complicated care.

As a Joybuy Product Recommendation Officer, I therefore focus on verifiable information: size charts, materials, intended use, care instructions and practical details. This allows you to compare casual clothing, sportswear and outdoor clothing based on more than just colour or brand name.

Common pitfalls when buying clothes online

1. Relying only on the letter size

An M is not the same size at every brand. A regular-fit sweatshirt may fit differently from an oversized women’s cardigan. Body measurements also vary between size charts. Always check chest, waist and hip measurements in centimetres and compare them with a garment you already own that fits well.

When buying coats, also consider room for layers. You may wear a waterproof coat for commuting over a blouse or fleece jacket. With outdoor clothing, extra freedom of movement may be more important than a close-fitting silhouette.

2. Confusing marketing terms with measurable properties

Words such as “all-weather”, “warm” or “breathable” only have real meaning when they are supported by technical information. According to PELLIOT’s product information, one of its coats lists a water column of 35,900 mm H₂O and breathability of 16,000 g/m²/24 hours. Values like these tell you more than simply calling something “waterproof”, although the actual experience will still depend on the seams, zips, fit and how the garment is used.

For everyday women’s or men’s coats, it is not always necessary to look for technical outdoor specifications. For daily use, a good fastening, pockets, lining and care instructions are often more relevant.

3. Overlooking the material and care instructions

Cotton feels different from polyester, fleece or a cotton blend. A combination of 70% cotton and 30% polyester can be practical for a sweatshirt or sweatpants, but always check the washing instructions. Low washing temperatures, mild detergent and limited use of a tumble dryer can help preserve the colour and fit for longer.

Also pay attention to sustainability claims. If a brand uses recycled polyester, check the stated percentage in the product specifications. A material claim is not a guarantee that a garment will last longer in every situation.

Important factors to consider before buying

Fit and measurements

At a minimum, check:

  • chest or bust measurement;
  • waist and hip measurements for trousers and women’s trench coats;
  • sleeve length and shoulder width for coats;
  • total length if you want to wear a coat over longer garments.

For example, the PELLIOT waterproof jacket Black M Unisex lists a length of 74 cm, a chest measurement of 116 cm and a sleeve length of 63.5 cm for size M. The product information recommends considering one size larger when wearing thick mid-layers. This is practical information for cycling, walking and travelling in changeable weather.

Material composition

The composition helps you compare garments:

  • Cotton: often chosen for sweatshirts, blouses and everyday clothing.
  • Polyester: can be lightweight and easy to care for; in outdoor clothing, it is often combined with a coating or membrane.
  • Fleece: designed as a warm layer, but check the thickness and lining.
  • Elastane: provides stretch, for example in women’s underwear.
  • Recycled polyester: check the stated proportion rather than relying solely on the marketing description.

Intended use

Before buying, distinguish between casual clothing, commuting and demanding outdoor activities. A lightweight blouson or women’s blouse is suitable for everyday outfits, while a hardshell or 3-in-1 coat requires more attention to ventilation, protection and layering.

Recommendations by user type

Suitable for: Budget-conscious beginners
Adidas Trefoil Essentials Crew Sweatshirt IY4932 Black S

Adidas Trefoil Essentials Crew Sweatshirt IY4932 Black S

Why it suits this profile: This sweatshirt is designed for everyday wear, casual occasions and layering in cooler weather. The regular fit is practical if you are not looking for an oversized style.

How this product avoids the pitfall

The product page states the composition of 70% cotton and 30% recycled polyester, a regular fit and specific washing instructions. This means you can assess the garment more accurately than from the photo alone.

Key benefit & highlights

Fleece lining, ribbed cuffs and an embroidered logo. The product information also states a minimum two-year legal guarantee under EU consumer law.

Suitable for: Shoppers looking for top quality
Tommy Hilfiger Heritage Single Breasted Trench Women Midnight S

Tommy Hilfiger Heritage Single Breasted Trench Women Midnight S

Why it suits this profile: This women’s trench coat is suitable for the office, city wear and occasions where a smart silhouette is desired. The midnight colour works well with jeans, trousers and dresses.

How this product avoids the pitfall

The product information states a composition of 100% cotton and provides chest, waist, hip and sleeve measurements for each size. Check this chart before selecting size S.

Key benefit & highlights

Single-breasted design, cotton as the main material and versatility for both casual and smarter outfits.

Suitable for: Specific uses & intensive users
PELLIOT Fleece-lined jacket for Woman Purple M Camping Travel Waterproof Durable

PELLIOT Fleece-lined jacket for Woman Purple M Camping Travel Waterproof Durable

Why it suits this profile: This 3-in-1 coat is designed for camping, trekking, travel and cold-weather commuting. According to the product description, the outer layer and lining can be worn separately or together.

How this product avoids the pitfall

According to PELLIOT’s product information, it has a water column of 35,900 mm H₂O, breathability of 16,000 g/m²/24 hours and resistance exceeding 40,000 abrasion cycles. Treat these figures as product specifications and also check the fit and zips.

Key benefit & highlights

3-in-1 wearing options, adjustable hood, cuffs and hem, plus a combination of outer layer and fleece lining.

Looking for more options?

We have put together a complete, up-to-date list of products that fully meet these strict selection criteria and the applicable European safety regulations.

Useful additions to your wardrobe

For relaxed days, the Urban Classics Fluffy Sweatpants are available in sizes M and XL. The product information states that they have an elasticated waistband, pockets and a composition of 70% cotton and 30% polyester. A long-sleeved JDY shirt is a simple option for pairing with jeans, trousers or skirts.

If you are looking for a women’s cardigan, consider the JDY cardigan in cabernet. The stated material blend includes recycled polyester, wool, elastane and acrylic. For women’s underwear, the Calvin Klein 3-pack has a cotton-stretch blend of 90% cotton and 10% elastane. Pay particular attention to the size chart for this product, as the product name states size 3XL while the displayed chart does not show every size.

Frequently asked questions about buying clothes online

How do I determine my clothing size online?

Measure your chest, waist and hips with a flexible tape measure and compare the results with the size chart on the product page. Do not measure over a thick coat. When buying outdoor clothing, allow for the mid-layer you plan to wear underneath.

Which coat is suitable for Dutch weather?

For light rain and everyday use, a coat with water-repellent properties may be sufficient. For long walks, cycling or trekking, a hardshell or technical waterproof coat with a stated water column, adjustable fastenings and ventilation options is a more logical choice. Always check the specific product specifications.

How can I keep clothes bought online looking good for longer?

Follow the care label, wash dark colours separately and use a mild detergent when recommended. Avoid unnecessarily hot washes and high drying temperatures. Close zips before washing and store coats somewhere dry and clean, following the care instructions.