Joybuy Insights

Buy shoes online without regretting it: how to choose a pair that suits you

Buying shoes online seems simple: choose a style, select your size and check out. Yet an appealing photo can give the wrong impression. A sole that looks sturdy on screen may offer too little grip in reality. A familiar logo also does not automatically mean the fit will suit your feet.

Use these practical checkpoints to compare women’s shoes, men’s shoes, children’s shoes, trainers and sports shoes based on the features that genuinely matter in the Netherlands.

Common pitfalls when buying shoes online

1. Looking only at appearance and brand

Shoes from well-known brands such as Nike, New Balance, Converse and Salomon quickly attract attention. But a brand name does not tell you which model is right for your needs. A low-top canvas trainer, for example, is practical for everyday wear, but is not designed as a running or walking shoe.

So start by looking at:

  • intended use: city, work, walking, running or trail running;
  • sole construction;
  • upper material;
  • available size and any width options;
  • care instructions.

2. Choosing a size without checking your foot length

Sizing can vary between brands and models. Unisex models, women’s trainers and children’s shoes do not always use the same sizing either. A shoe that is too short can put pressure on your toes. A shoe that is too roomy may slip, particularly when walking or exercising.

Measure both feet at the end of the day. Use the length of your larger foot as your guide and compare it with the size chart on the product page. Also pay attention to the shape of the toe box: a narrow last will not automatically suit a wider foot.

3. Interpreting “waterproof”, “comfortable” or “grip” too broadly

Terms like these only have real meaning when you check the technical details. According to Salomon’s product information, certain models feature a GORE-TEX membrane and a Contagrip sole. Based on the stated product specifications, this means they are intended for wet conditions and uneven terrain. However, your actual experience will also depend on the fit, care and how you use them.

A breathable mesh upper is comfortable for everyday wear or sport, but it does not automatically protect against rain. Always check the material and description rather than relying solely on the marketing name.

The key specifications to check

Fit and size

A good fit starts with foot length, but there are several other points to consider:

  • Toe room: leave enough space for your toes to move freely.
  • Heel hold: your heel should not continually lift as you walk.
  • Width: check whether the model has a standard, narrow or roomier fit.
  • Fastening: laces generally offer more adjustment than a slip-on style.
  • Socks: adjust your size choice if you wear thick walking or sports socks.

According to the product information, the PELLIOT Running Shoes are available in a standard version and a slim-fit version. For a narrower foot, this may be more relevant than simply choosing a larger or smaller size.

Sole, cushioning and grip

For everyday use, flexibility and a rubber outsole are often important considerations. Running shoes and trail running shoes also need to provide suitable cushioning, stability and tread.

Pay attention to the difference between:

  • Sports shoes for the city: often lightweight and flexible, with a sole designed for hard surfaces.
  • Running shoes: usually designed with a specific cushioned midsole.
  • Trail running shoes: have deeper tread for loose or muddy ground.
  • Walking shoes: often place greater emphasis on stability and protection.
  • Waterproof shoes: need a membrane or treated material; a tightly woven upper alone is no guarantee.

A deep sole with wide lugs can be advantageous in mud, but may feel less smooth on polished shop floors or tarmac. Choose your sole based on the routes you regularly take.

Materials and care

Mesh and textile materials generally allow more air to circulate. Leather and synthetic overlays can provide greater support or protection. No material is completely maintenance-free.

Before buying, check:

  • whether the shoes need to be cleaned by hand;
  • whether machine washing is prohibited;
  • how the material should be dried;
  • whether waterproofing spray is suitable for the shoe;
  • whether the sole and lining are right for how you intend to use the shoes.

For leather women’s shoes such as the Geox Women D Bleyze E Collection, the product information states that they have a leather upper with elasticated textile panels. The recommended care includes cleaning with a soft, damp cloth and allowing the shoes to dry naturally. This is different from shoes that can simply be rinsed clean.

Our recommendations by user profile

Suitable for: Budget-conscious beginners
CONVERSE Women Shoes A12474C STAR PLAYER 76 OX

CONVERSE Women Shoes A12474C STAR PLAYER 76 OX

Why it suits this profile: According to the product information, this low-top trainer is intended for everyday wear and has a canvas upper, textile lining and rubber outsole.

How this product avoids the pitfall

The product description clearly states the materials, sole and intended use, without presenting the model as a running shoe.

Main benefit & advantages

Canvas upper, low-top shape and vulcanised rubber outsole with grip.

Suitable for: Shoppers looking for premium quality
New Balance U1906WFD

New Balance U1906WFD

Why it suits this profile: According to the product information, this sports trainer combines mesh, synthetic overlays, a cushioned sole and rubber outsole for everyday and active wear.

How this product avoids the pitfall

The description distinguishes between breathability, cushioning and grip. This lets you compare the shoe more purposefully than by style alone.

Main benefit & advantages

Mesh and synthetic materials; rubber outsole; designed for casual and active wear.

Suitable for: Specific uses & intensive users
Salomon X Ultra 4 Mid GTX

Salomon X Ultra 4 Mid GTX

Why it suits this profile: According to the product information, this mid-cut walking shoe is designed for walks and trails, with GORE-TEX, a Contagrip MA sole and an EnergyCell midsole.

How this product avoids the pitfall

The choice is based on specific features for wet and uneven ground, rather than just the shoe’s appearance.

Main benefit & advantages

GORE-TEX membrane according to the product specification; mid-cut design; Contagrip MA rubber sole.

Looking for more options?

We have put together a complete, up-to-date list of products that fully meet these strict selection criteria and the applicable European safety regulations.

Check this before you order

Use this quick checklist when considering buying shoes online:

  1. Compare your foot length with the size chart, not just your usual EU size.
  2. Choose the type based on how you will use it: trainers for everyday wear, running shoes for tarmac, trail running shoes for loose ground and walking shoes for longer routes.
  3. Read the material and care information. This will help you determine whether the pair can cope with rain, dirt and intensive use.
  4. Check the returns policy, delivery time and warranty before checking out. The product information for several of the models mentioned states a minimum statutory warranty of two years under EU consumer law.
  5. View the full product page for colour, available size, fit and current price. Sizing or variants may differ from one product to another.

If you are mainly looking for practical slip-ons, you can also compare Crocs clogs. According to the product descriptions, Croslite models are lightweight and easy to clean, but always check the specific sizing and care instructions. For colder days, lined styles such as certain Skechers boots are a different choice from breathable summer shoes.

Frequently asked questions about buying shoes online

How do I determine my shoe size when ordering online?

Place your foot on a sheet of paper, mark your heel and longest toe, then measure both feet in centimetres. Next, use the size chart for the specific model. If you are unsure, do not automatically choose a larger size: also consider the width, toe room and the type of socks you wear.

How long do shoes bought online last?

Their lifespan depends on the material, how they are used, the surface, body weight and maintenance. A casual trainer worn every day will wear differently from a pair used in rotation. Allow shoes to air between wears, avoid using a washing machine if the manufacturer advises against it and let wet shoes dry at room temperature.

Are waterproof shoes suitable for every season?

Not always. A waterproof membrane can help protect against rain, but the shoe may feel warmer than a mesh model. Breathable trainers are often a more sensible choice for dry, warm days. Also check whether the seams, tongue and fastening of the model are designed for wet conditions.