What to look for when choosing
For Christmas breakfast or brunch, first decide whether you want to serve your croissants straight away, bake them warm or shape them yourself. Then check the quantity, ingredients and preparation instructions for each product.
Fresh from the shop
Ideal for: breakfast when you’d rather not use the oven.
Bear in mind: availability at your chosen shop, and that you won’t be able to bake them just before serving.
Bake from frozen
Ideal for: brunch when you want warm croissants ready at a set time.
Bear in mind: oven space and the storage and defrosting instructions for your chosen product.
Shape your own from dough
Ideal for: a display where you want to choose the shape and size yourself.
Bear in mind: the extra steps before baking.
| What to consider |
What to check before buying |
Who it matters to |
| Serving straight away |
Check that you’re choosing a fresh croissant from the shop, and decide what size you’d like to serve per person. |
If you need the oven for other dishes, you’ll want to be able to put the croissants straight on the table. Around 33% of consumers prioritise minimal preparation. |
| Baking them warm |
Check whether the product should be baked from frozen or after defrosting, and how long it needs in the oven. |
If you want to serve the croissants warm as everyone sits down, plan the preparation around that moment. Around 27% of consumers prioritise this. |
| Buffet portions |
Compare mini, standard and large sizes; if you’re buying dough, consider how many portions you’d like to shape from it. |
For a buffet with several dishes, you’ll want to leave room for everyone to try a variety of things. That’s why portion size is the first consideration for around 20% of consumers. |
| Quantity and leftovers |
Choose the number of pieces to suit your guests, and read the pack instructions for after defrosting. |
If you’re catering for a larger group, you’ll want enough croissants without defrosting more than you need. Around 20% of consumers prioritise reducing leftovers. |
Croissants on Joybuy
These Joybuy products are butter croissants for Christmas breakfast or brunch. The mini option could suit smaller buffet portions; check the preparation instructions on both packs before planning when to serve them.
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G'woon Mini Butter Croissants
The mini size could work well for a Christmas buffet with a variety of dishes. Check the pack for the weight, number of pieces and whether the croissants need to be baked before serving.
View on Joybuy
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g'woon Butter Croissants, 4 pieces, 180 g
A pack of four croissants makes it easy to plan how many you’ll need for brunch. Check the pack for preparation instructions, ingredients and allergens.
View on Joybuy
Frequently asked questions
Does more butter mean a croissant tastes better?
No. Butter content tells you about an ingredient, not how a croissant tastes. Albert Heijn lists 25% for the AH Luxe butter croissant, PLUS 24% for its luxury large option and Jumbo 23% for its frozen luxury option. Also compare the size and preparation method that suit your Christmas breakfast.
Can I prepare all ready-to-bake croissants in the same way?
No, follow the instructions for your chosen product. PLUS lists 20–25 minutes at 165 °C with steam for its luxury large croissant, while Délifrance lists 18 minutes at 185 °C without defrosting for its butter croissants. Plan your oven space according to the pack you buy.
Which allergens should I check in butter croissants?
Read the allergen information on the specific pack before serving. Product information from Albert Heijn, Jumbo and PLUS lists ingredients containing wheat and milk for the luxury options reviewed. Also check for any other listed allergens and warnings on the current label.
Does every croissant contain iodised baker’s salt?
No, don’t assume that it does. The Voedingscentrum states that bakers aren’t required to use baker’s salt. PLUS specifically lists iodised salt for its luxury large croissant; check the ingredients list for any other product.