Anyone stocking up for several snack times
You’re looking for a pack that suits how often you plan to serve crispbread with toppings during the autumn holiday. The weight on the pack makes it easier to compare different sizes.
Who is this for?
Anyone looking for wholegrains and fibre
You want to know which grains a variety contains and compare the nutritional information for the exact product, such as the amount of fibre per 100 g.
Anyone checking ingredients and allergens
You choose based on the label on the exact pack. Which grains, sesame or other allergens are relevant depends on your own dietary needs.
What should you look for when choosing?
Decide how many snack times you want one pack to cover, then compare the ingredients in the varieties you’re considering.
| What to consider | What to check | Who is it important to? |
|---|---|---|
| Pack weight | Compare the weight of each pack with the number of snack times you have planned. | If I want to serve crispbread with toppings several times, I need a pack that suits the amount I’ll need. For around 42% of consumers, having enough in stock is the main priority. |
| Wholegrains and fibre | Read the ingredients and compare the fibre per 100 g in the exact variety. | I want to know which grains my crispbread contains and how much fibre is listed on the label. Around 25% of consumers prioritise this composition. |
| Ingredients and allergens | Check the ingredients list and allergen information on the pack you choose. | If certain ingredients aren’t suitable for me, the label matters more than the brand name or the wording on the front. For around 25% of consumers, this is the first thing they consider. |
| Flavour and how you’ll enjoy it | Choose between a variety for toppings and one with a flavour of its own. | For a varied holiday snack, I want to decide whether the crispbread goes with my planned toppings or works just as well on its own. For around 8% of consumers, this is the most important consideration. |
Common mistakes
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Assuming wholemeal or high-fibre means allergen-free
These terms don’t tell you whether a crispbread is suitable if you need to avoid certain allergens.
Read the ingredients and allergen information for the exact variety. This includes statements about the possible presence of other allergens, if these are relevant to you.
-
Assuming all crispbread contains baker’s salt
According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. So the product category doesn’t tell you which type of salt is used in a particular pack.
Check the ingredients list if the type of salt used is important to your choice.
Brands to compare by variety
Jumbo
Jumbo’s own-brand range includes wholemeal and golden-brown crispbread in 375 g packs.
- The packs have the same weight, making it easy to compare the two varieties side by side.
- Check the ingredients of the variety you choose: wholemeal and golden-brown aren’t interchangeable product descriptions.
Albert Heijn
Albert Heijn lists AH Wholemeal Crispbread and AH Golden-Brown Crispbread, both in 375 g packs.
- With the same pack weight, you can choose whichever variety suits your planned toppings.
- Don’t assume the varieties have the same nutritional value; read the nutritional information on each pack.
Wasa
Wasa is a brand to compare if you’re looking for a particular grain, fibre or flavour variety.
- Albert Heijn states that Wasa High-Fibre contains 69% wholegrains; this figure applies to this variety.
- Also read the full ingredients and allergen information on the pack you choose.
Crispbread for different snack times
These products offer a range of pack sizes and varieties for holiday snacks, from a wholemeal base for toppings to a cracker with rosemary and salt. Choose based on the exact product label and how much you need.
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g'woon wholemeal crispbread 375 g
A pack for anyone looking for a wholemeal base for toppings to enjoy at several snack times.
Pack weight: 375 g. Check the allergen information on the pack if it’s important to your choice.
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Wasa High-Fibre crackers 300 g
A Wasa variety for anyone who wants to compare ingredients and fibre per 100 g when choosing snacks.
Pack weight: 300 g. Read the nutritional information and allergen details for this variety on the label.
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Bolletje wholemeal crispbread 265 g
A wholemeal variety for anyone considering a pack for regular snack times.
Pack weight: 265 g. Compare the nutritional information and ingredients with those of other wholemeal varieties.
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Wasa Rustic crispbread 215 g
An option for anyone looking for a Wasa variety to use as a base for topped snacks.
Pack weight: 215 g. Check the label for the grains, fibre per 100 g and any allergens that are relevant to you.
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Wasa Thin Crisp Rosemary & Salt 190 g
A rosemary and salt cracker for anyone looking for a snack with a flavour of its own.
Pack weight: 190 g. Check the ingredients and allergen information for this specific flavour variety.
Frequently asked questions
Is wholemeal crispbread automatically suitable if I need to avoid gluten or sesame?
No. The term wholemeal doesn’t tell you that. Read the ingredients and allergen information for the exact variety, even if you’re familiar with another product from the same brand.
Does all crispbread contain baker’s salt?
No, you can’t tell from the product category. According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt, so check the ingredients list on the pack you choose.
How should I store an opened pack during the autumn holiday?
Follow the storage instructions on the pack of your crispbread and check the use-by or best-before date. If ingredients or allergens are important to you, check the label again the next time you buy it.