Who is a smaller pack useful for?
For a split pea soup day in a small household, it makes a difference whether you’re serving breakfast cake just once or want to keep some for later, too.
Smaller households looking to cut down on leftovers
If a large loaf is still hanging around after soup day, start by comparing the net weight. Jumbo lists an unsliced breakfast cake weighing 280 g; according to PLUS, the Peijnenburg portion pack also has a total weight of 280 g.
Shoppers comparing nutritional information
If you want to take sugars, fibre or salt into account, read the values per 100 g and consider how much you’ll actually serve. A name such as Zero doesn’t tell you the pack size.
Shoppers with an allergy or dietary requirement
Check the allergen declaration for the exact variant. For example, the gluten-free Peijnenburg breakfast cake listed by PLUS contains milk and lupin; gluten-free doesn’t mean free from all allergens.
What should you look for when choosing?
First decide whether you want a small loaf to slice or would rather share out individual portions. Then check the label for nutritional information and any allergens that matter to you.
| What to consider |
What to check when buying |
Who is this important for? |
| Smaller quantity |
Compare the net weight and number of portions. Jumbo lists its plain breakfast cake as weighing 280 g and containing around 11 portions. |
If I’m only serving breakfast cake with split pea soup, I don’t want to be left with a large, opened loaf. For around 36% of consumers, cutting down on leftovers is the top priority. |
| Sharing out portions |
Check the weight of each piece and whether the portions are individually wrapped. PLUS lists the Peijnenburg portion pack as containing 10 portions of 28 g. |
Not everyone in our household eats breakfast cake at the same time; I want to be able to take a portion without opening the rest. Around 29% of consumers say portioning is their main priority. |
| Nutritional information |
Compare sugars, fibre and salt per 100 g, and check which sweeteners are used and the portion size. |
I want to know what’s in my slice, even if the product name highlights sugar. Nutritional information is the top priority for around 21% of consumers. |
| Allergens |
Read the ingredients and allergen declaration on the exact pack, including any warnings about traces. |
If I need to avoid an ingredient, a suitable label matters more than the shape of the cake. This is the first thing around 14% of consumers consider. |
Brands and product ranges compared
These examples show how pack format, weight and ingredients vary between products; a brand name alone isn’t a good basis for choosing.
Peijnenburg
PLUS lists both a plain portion pack weighing 280 g in total and a 285 g gluten-free, unsliced breakfast cake.
- The portion pack contains 10 individually wrapped portions of 28 g, making it a handy choice if you want to spread the cake over several occasions.
- Check the allergens for each variant: the portion pack contains cereals with gluten, while the gluten-free cake contains milk and lupin.
Jumbo
Jumbo lists an unsliced Naturel Ontbijtkoek weighing 280 g, with around 11 portions.
- The small loaf is a good fit if you’d rather slice it yourself than buy individual portions.
- This variant contains rye, wheat and gluten; check the label if you need to avoid any of these ingredients.
Albert Heijn
AH Ontbijtkoek Zero Gesneden is another option if nutritional information matters more to you than a smaller size.
- The product information lists 16 g of fibre per 100 g; always compare nutritional values on the same basis.
- The pack weighs 485 g. Albert Heijn lists xylitol and warns that excessive consumption may have a laxative effect.
Bolletje
Albert Heijn lists Bolletje Ontbijtkoek Naturel Gesneden as a 500 g loaf.
- A pre-sliced option is worth comparing if you don’t need a small loaf to serve with split pea soup.
- The larger pack is less suitable if you mainly want to open a small amount of breakfast cake at a time. Also check the listed allergens, including rye, lupin and wheat.
Portion-sized breakfast cake at Joybuy
This option is suited to anyone who’d prefer a smaller, bar-shaped portion with their split pea soup. If you’re looking for a small, unsliced loaf instead, check the difference in format before choosing.
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Snelle Jelle Breakfast Cake Less Sugar-Free, 250 g
This is an option if a bar-shaped portion works for you when serving split pea soup; it isn’t an unsliced loaf of breakfast cake. The pack weighs 250 g. If you’re choosing based on sugars or allergens, check the nutritional information and ingredients on the exact pack.
View at Joybuy
Frequently asked questions
Is gluten-free breakfast cake also free from other allergens?
No. The 285 g Peijnenburg Glutenvrij Ongesneden listed by PLUS contains milk and lupin. So even when choosing a gluten-free variant, check the full allergen declaration on the exact pack.
How should I store a small loaf of breakfast cake once it’s opened?
Follow the storage instructions on the pack of the breakfast cake you’ve chosen. Jumbo recommends storing its 280 g Naturel Ontbijtkoek in a cool, dry place. For Peijnenburg Glutenvrij Ongesneden, the advice is to store it somewhere dry and dark, preferably in a sealed tin or container.
Are all breakfast cakes in the Netherlands required to contain iodine-enriched baker’s salt?
No. Dutch regulations don’t require every breakfast cake to contain iodine-enriched baker’s salt. The Netherlands Food and Consumer Product Safety Authority explains that iodine compounds may be present in bakery products through baker’s salt. To find out what was used in a specific product, check the ingredients or ask the manufacturer.
What does research into acrylamide tell me about the breakfast cake I’m buying?
The research doesn’t give a result for the specific pack you’re buying. The Netherlands Food and Consumer Product Safety Authority reported that, in a 2023 study of artisanally made products, 22 of the 42 breakfast cakes tested were above the reference value of 800 µg/kg. The authority says this reference value isn’t a legal limit; the result shouldn’t be applied to every brand or supermarket product.