What should you look for?
For a mini fakeaway, start by working out how many soft slices you want to use. If a crunchy base would also work, consider rusks and crispbread; then check the product name and label for each option.
Half a wholemeal loaf
Best for: a few soft slices with toppings, without having to keep a whole loaf in stock.
Bear in mind: you’ll still need to use or store half a loaf before it dries out.
Freeze a whole loaf in portions
Best for: several meals when you only need a few slices each time.
Bear in mind: you’ll need freezer space and will have to divide the loaf into portions after buying it.
Rusks or crispbread
Best for: a crunchy base you can top straight away, including with chocolate sprinkles.
Bear in mind: rusks and crispbread are different types of product and aren’t suitable as a soft sandwich base.
| What to consider |
What to check when buying |
Who it matters to |
| Amount of bread |
Compare the amount in half a loaf with how much you use; consider whether you can freeze a whole loaf in portions straight away. |
If I only need a few slices, I want to avoid leaving the rest uneaten. Around 33% of consumers put finding the right amount first. |
| Wholemeal and fibre |
Look for ‘wholemeal’ in the product name and, if needed, compare the fibre per 100 g in the nutritional information. |
I want to choose a clearly wholemeal base for my toppings, whether it’s soft or crunchy. This is the biggest factor for around 25% of consumers. |
| Texture and how you’ll use it |
Decide whether your dish calls for soft bread or whether crisp rusks or crunchy crispbread would work. |
For my snack night, it matters whether I want to make a sandwich or top something crunchy instead. Around 25% of consumers choose primarily based on how they’ll eat it. |
| Label and ingredients |
Check the ingredients and allergens. If you have a question about baker’s salt, check the label or ask when buying unpackaged bread. |
If I need to avoid an ingredient, I want to be able to check before buying. For around 17% of consumers, checking the label comes first. |
Crunchy options on Joybuy
These products are rusks and crispbread for anyone who wants a crunchy base with toppings for a mini fakeaway. If you want soft slices with toppings, choose a bread option rather than treating these products as half a loaf.
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Bolletje wholemeal crispbread, 265 g
For anyone looking for a crunchy base with toppings instead of soft slices of bread. The pack contains 265 g; check the label for ingredients and allergens for this variety.
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Wasa wholemeal crispbread, 260 g
A crunchy base for toppings when you don’t need soft slices. According to Joybuy’s product information, this crispbread is made from 100% wholegrain rye; the pack contains 260 g. Check the label if ingredients or allergens are important to your choice.
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Bolletje wholemeal rusks, pack of 13
A crisp base you can top straight away instead of soft bread. The pack contains 13 rusks; if you have an allergy, read the ingredients and allergen information for this variety.
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Frequently asked questions
Does half a loaf always prevent me from throwing bread away?
No, it depends on how many slices you use and how you store the bread. Half a loaf limits how much you buy at once; according to the Voedingscentrum, you can also freeze a whole loaf in portions straight away and take out what you need each time.
Are rusks with chocolate sprinkles the same as half a loaf with toppings?
No. Rusks are crisp, while half a loaf gives you soft slices; crispbread is another crunchy option. Choose your base based on the texture and amount you want. You can add chocolate sprinkles as a topping, but they won’t determine whether you have bread left over.
Does all Dutch bread contain iodised baker’s salt?
No. According to the Voedingscentrum, baker’s salt contains iodine, but using it to bake bread is not compulsory. Check the ingredients on packaged bread or ask about it when buying unpackaged bread.
Where can I check for allergens in bread or rusks?
For prepacked products, check the label: according to the Netherlands Food and Consumer Product Safety Authority, all legally required allergens must be listed there. If you’re buying unpackaged bread, ask for allergen information about the specific product before buying.