Choose wholemeal bread if fibre is your priority, but for fussy eaters, pick a loaf they’ll actually eat. Brown bread can be a good stepping stone; check the ingredients and fibre per 100 g, as a brown colour or the name ‘multigrain’ does not automatically mean a bread is wholemeal. For a stay of several days, choose an amount that suits your storage options.
If bread is part of breakfast or lunch for several days, you may want to compare different types by their fibre content. The Voedingscentrum provides nutritional information about white and wholemeal bread; when comparing individual products, check the values for the same weight.
A familiar taste or softer texture may matter more if not everyone wants to eat wholemeal bread. With brown or multigrain bread, check the ingredients rather than relying on the name or colour alone.
If you’re travelling as a small group or staying for longer, you won’t want to bring more bread than you can store and use. A half loaf, smaller portions or freezing it in advance are all options, depending on the space available.
First, decide which bread your group will enjoy and which nutritional information you want to compare. Then choose an amount that suits your storage space and when you’ll be able to shop.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Fibre and nutritional information | Check that it is labelled wholemeal and compare the fibre per 100 g shown on the packaging. | If bread is on the table every day, I want to choose an option whose fibre content I can assess. Around 33% of consumers put this first. |
| Taste and texture | Compare white, brown and wholemeal bread; for a bread mix, read the ingredients and nutritional information. | If family members leave wholemeal bread uneaten, I look for a loaf they will enjoy. This matters most to around 27% of consumers. |
| Storage and portions | Choose a suitable pack size and check the storage advice and whether it can be frozen. | With limited storage space, I want to be able to take out just what we’ll use each day. Convenient portion sizes are the main consideration for around 20% of consumers. |
| Local availability | Check which types and pack sizes are available at the shop near your campsite. | If I’m shopping while travelling, I need to be able to find a suitable option nearby. Around 20% of consumers prioritise this. |
The name ‘multigrain’ doesn’t tell you whether the whole grain has been used. Colour alone is not a reliable way to assess the fibre content either.
If wholemeal is what you’re looking for, check for the wholemeal label, then compare the ingredients and fibre per 100 g.
A whole loaf may be more than a small group can use during their stay.
Choose a smaller amount or freeze portions before you leave if you’ll have access to a freezer. Throw away any mouldy bread.
Part-baked bread needs equipment that you can actually use at the campsite.
Before buying, check the storage and cooking instructions and make sure a suitable oven or air fryer is available.
A general assumption about bread won’t tell you which ingredients are in the loaf you’ve chosen.
Check the ingredients on the packaging or ask the baker which salt they use if this is important to your choice.
Albert Heijn stocks a range of breads, including wholemeal loaves.
Jumbo lists white, brown, multigrain and wholemeal options among its rustic sourdough breads.
Lidl’s bakery range includes fresh bread, rolls and part-baked bread.
ALDI Netherlands lists freshly baked white, wholemeal and multigrain breads.
PLUS has a wholemeal bread category that includes fine wholemeal bread.
Dirk lists white, wholemeal, multigrain and sourdough breads, among other options.
These products mainly offer wholemeal and rye options for camping. For each product, decide whether you want bread that’s ready to eat without baking, or whether you’ll be able to defrost and bake it on site. Whether fussy eaters will enjoy the taste is a separate consideration.
Image unavailable
A wholemeal flatbread to consider if you don’t want to bake bread at the campsite. Check the storage instructions and allergens on the packaging; this is not a confirmed white and wholemeal mix.
Image unavailable
A 550 g loaf labelled wholemeal, for a stay where you can defrost it and use a fan oven. Before setting off, check the cooking instructions on the packaging. Only compare fibre values if it’s clear what quantity they refer to.
Image unavailable
This pack of two 550 g loaves is suitable for a group that can store and use both. Allow time to defrost and bake them in a fan oven; check the instructions for this particular product on the packaging.
Image unavailable
A 500 g rye bread option to consider if your group enjoys rye bread. Before buying, check the shape of the loaf and how it is portioned on the packaging; don’t assume it’s a white and wholemeal mix.
No. The name ‘multigrain’ does not, by itself, mean the whole grain has been used. If you want to compare products, check for the wholemeal label, the ingredients and the fibre per 100 g.
The Voedingscentrum recommends keeping opened wholemeal bread in a kitchen cupboard for two to four days, or in the freezer for one to three months. When camping, take an amount that suits your storage options and follow the instructions on the packaging.
A fridge on its own isn’t enough to cook part-baked bread; you’ll also need suitable baking equipment. Check the storage and cooking instructions on the packaging you choose too.
Before eating, check the allergen information on the current packaging of the exact bread you’ve chosen. Don’t rely on the type of bread alone or on information for another product in the same category.
