Who is each option for?

If you’re looking for something for the breakfast or coffee table

Want to serve biscuits with coffee or tea without any preparation? Lotus Bakeries describes Biscoff as a crisp biscuit to enjoy with coffee, but check which pack is right for the number of guests.

If you’re taking a small thank-you gift

If you’re visiting someone after breakfast or want to thank them, a box of chocolates makes the gesture feel more like a gift. Check whether the contents are practical to share, too.

If you’re buying for guests with allergies

Check the ingredients and allergen information on the exact pack you’re buying. The Netherlands Food and Consumer Product Safety Authority stresses that allergens must be clearly shown on the label of prepacked foods.

What should you look for when choosing?

Biscuits for the table

Best for: when breakfast or coffee is the main event and you want something ready to serve.

Trade-off: a standard pack of biscuits doesn’t make it as clear that you’re bringing a gift.

A box of chocolates to give or share

Best for: when you want a thank-you gift or a treat for several guests to go with your shopping.

Trade-off: contents vary from box to box, so check the flavours, quantity and allergens before choosing.

What to consider What to check before buying Who it matters to
Gifting and sharing Check the packaging, net weight and number of flavours or individual pieces. When I’m visiting someone, I want to bring something we can share, too. Around 36% of consumers put this gifting and sharing occasion first.
Shopping trip Check whether the item is available in your shop, online or for your chosen delivery slot. I want to pick it up at the same time as my other Sunday shopping. For around 29% of consumers, convenience matters most.
Serving at the table Choose between biscuits to serve straight away and a chocolate selection to hand round; match the quantity to the number of guests. For breakfast or coffee, I mainly want something to put straight on the table. That’s the main need for around 21% of consumers.
Ingredients and allergens Read the ingredients list and allergen information on the exact pack. If a guest has an allergy or dietary requirement, I want to know what’s in the chosen variety before I buy it. Around 14% of consumers prioritise this check.

Common mistakes

  • Assuming a box of chocolates is suitable for everyone

    An assorted box may contain ingredients that aren’t suitable for a guest. The 250 g merci Chocolate Assortment Box listed by Jumbo contains milk, hazelnuts, almonds and soya, among other ingredients.

    Read the label on the exact variety before buying, even if you’ve bought chocolate from the same brand before.

  • Choosing a pack of biscuits when you’re looking for a thank-you gift

    Biscuits are a good fit for the breakfast or coffee table, but a standard pack doesn’t naturally make the same impression as a gift as a box of chocolates.

    Decide whether the product is mainly for serving straight away or giving to someone.

  • Assuming that an online listing means it’s available on Sunday

    A product page doesn’t mean the item is available through every sales channel. For example, Lidl lists its box of chocolate sticks as available in store only.

    Just before you leave or place an order, check availability, opening hours and whether delivery is an option.

Brands and shops to consider

Lotus Biscoff

Speculoos biscuits for anyone looking for something to enjoy with coffee or serve at the breakfast table.

  • Lotus Bakeries describes Biscoff as a crisp biscuit to enjoy with coffee, as a snack or as an ingredient.
  • Check the variety and label if you’re buying for others.

merci

Assorted boxes of chocolates for a thank-you gift or a coffee break to share.

  • Jumbo lists a 250 g assortment box, while Albert Heijn lists a 400 g gift box with eight varieties.
  • The contents vary by pack. If you have allergies, check the exact variety; Jumbo lists milk, nuts and soya, among other ingredients, in its 250 g assortment box.

Celebrations

Chocolate assortments for anyone who wants to hand round a selection of treats.

  • Jumbo lists Celebrations packs among its chocolate gifts.
  • Check the contents and allergen information for each pack.

Moser Roth

A chocolate range from ALDI, including pralines and truffles.

  • ALDI also lists a 400 g pack of Belgian pralines.
  • Check the range at the shop where you do your shopping.

Albert Heijn

A supermarket where you can browse both chocolate gifts and Lotus Biscoff products.

  • Albert Heijn lists, among other products, a 400 g merci Gift Box and a Lotus Biscoff assortment.
  • For ingredients and allergens, check the pack you actually take home, too.

Jumbo

A supermarket with a dedicated category for chocolate gifts.

  • Jumbo lists a range of assorted and gift packs, including 250 g and 400 g merci boxes.
  • Compare the contents of your chosen box and check availability for when you’re shopping.

Lidl en ALDI

Shops to consider if you want to pick up chocolate with your regular shopping.

  • Lidl lists a 200 g box of chocolate sticks, while ALDI lists various Moser Roth products.
  • Lidl marks the chocolate sticks mentioned as available in store only. Check the sales channel for each item.

Biscuits and chocolate at Joybuy

This selection includes boxes of chocolates for a small gift or something to share, as well as biscuits to enjoy with breakfast or coffee. First decide when you’ll be serving them, then compare the packaging of the variety you want to buy.

Merci Finest Selection, 400 g

Merci Finest Selection, 400 g

A chocolate assortment for anyone who wants to bring a box as a thank-you gift or to share. If you’re buying for guests with allergies, check the label on this pack.

View at Joybuy
Tony's Chocolonely Chocolate Gift Pack, 288 g

Tony's Chocolonely Chocolate Gift Pack, 288 g

A gift box of chocolates for anyone looking to give a present or enjoy a tasting together. Check the ingredients and allergen information on the chosen pack before offering it to guests.

View at Joybuy
Merci Petits Chocolate Collection, 125 g

Merci Petits Chocolate Collection, 125 g

A smaller chocolate collection for a modest thank-you gift or something to enjoy with coffee. If you’re buying for others, check the contents and allergen label on this variety.

View at Joybuy
Lotus Biscoff speculoos biscuits, 250 g

Lotus Biscoff speculoos biscuits, 250 g

Biscuits to serve with coffee or at the breakfast table, rather than a box of chocolates to give as a gift. The Joybuy product description says there are around 32 biscuits per pack; if you have allergies, read the label on the pack.

View at Joybuy
Hellema Smoeltjes speculaas biscuits, 8 pieces, 200 g

Hellema Smoeltjes speculaas biscuits, 8 pieces, 200 g

A biscuit option for the breakfast or coffee table when serving something is the priority, rather than making a gift gesture. If you have allergies, check the pack you’re buying.

View at Joybuy

Frequently asked questions

When should I choose biscuits instead of a box of chocolates?

Choose biscuits if you mainly want something to serve with coffee, tea or Sunday breakfast. Lotus Bakeries describes Biscoff as a biscuit to enjoy with coffee; a box of chocolates is a better choice if you also want to bring a thank-you gift or share a selection of pieces.

How do I compare boxes of chocolates in different sizes?

Compare the net weight and check how many flavours or shareable pieces are in the pack. For example, Jumbo lists 250 g and 400 g merci boxes; weight alone doesn’t tell you whether the contents are right for your guests or the occasion.

Should I check for allergens when buying chocolate for guests?

Yes. If anyone has an allergy, read the information on the exact pack before buying or serving it. For its 250 g merci Chocolate Assortment Box, Jumbo lists milk, hazelnuts, almonds and soya, among other ingredients; that doesn’t tell you which ingredients are in every other box.

Is a chocolate product listed online also available on Sunday?

Not necessarily. Check availability at your shop or for your chosen delivery slot. Lidl lists its box of chocolate sticks as available in store only, so the product page alone doesn’t confirm that you can order it online.

What information can I check on a prepacked box?

Check the ingredients, allergens, net quantity, best-before date, any storage instructions and the nutritional information. According to the general EU rules outlined by Your Europe, this information forms part of the labelling for prepacked foods. The Netherlands Food and Consumer Product Safety Authority stresses that allergens must be clearly listed.