Groups who want to share portions
Ideal for a film night when you want to set out a pack for everyone in advance. Two biscuits per pack makes this easier than opening one large pack and letting everyone help themselves.
Who are multipacks useful for?
Shoppers who want a snack to take with them
An individually wrapped snack or portion is easy to put aside for a lunchbox or a snack on the go. Check how much each portion actually contains.
Shoppers who need to check ingredients
If you need to check a specific variant for allergens and warnings about possible cross-contamination, the Netherlands Food and Consumer Product Safety Authority says allergens must be clearly listed in the ingredients.
What should you look for when choosing?
First decide whether you want to hand out portions, take one pack with you or check the ingredients of a specific variant. Then compare the packs that suit your needs.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Portions to share | Count the individually sealed packs and the biscuits in each one. | If I want to give everyone their own portion for a film night, I don’t want to divide up a large pack on the spot. Around 46% of consumers prioritise handing out portions in advance. |
| Taking a snack with you | Check whether the portions are individually wrapped and whether each pack contains the right amount. | For my lunchbox, I want to be able to grab one sealed pack without opening the rest. Taking an individual portion with you is the top priority for around 36% of consumers. |
| Ingredients and allergens | Read the ingredients list and any warnings on the latest packaging for the exact variant. | If someone needs to avoid an ingredient, I can’t rely on the brand name or a claim such as ‘vegan’ alone. Around 18% of consumers prioritise this check. |
Common mistakes
-
Comparing only the total number of biscuits
A pack with lots of biscuits won’t necessarily give you the number of individually sealed portions you need for a group. Jumbo lists Lotus Biscoff XL as ten packs of two biscuits; Albert Heijn lists Smoeltjes as eight individual packs.
First work out how many packs you need per person, then compare the pack contents.
-
Using one variant to judge an entire brand
Lotus Bakeries lists several Biscoff pack sizes. Allergen information can also vary between variants: Jumbo lists several gluten-containing cereals and soya for its Biscoff six-grain variant.
Check the full product name, pack size and ingredients list for the variant you’re buying.
-
Confusing a vegan claim with being allergen-free
Jumbo describes Lotus Biscoff XL as suitable for vegans, but also lists wheat and soya for this variant.
Don’t rely on a vegan claim instead of checking the allergen information on the latest packaging.
-
Relying solely on online product information
Albert Heijn warns that ingredients and allergen information may change when a product is updated.
Read the packaging of the product you’re actually buying, especially if someone needs to avoid an allergen.
Brands to consider
Lotus Biscoff
Lotus Bakeries lists formats including Pocket Pack 8 × 2, Mega Pack 20 × 2 and XL 10 × 2. Jumbo describes the XL variant as ten packs containing two biscuits each.
- These formats make it clear how many portions you get per pack.
- Jumbo lists wheat and soya for the XL variant; check the allergens for the variant you choose.
Smoeltjes
Albert Heijn describes Smoeltjes Speculaasjes as a 200 g pack containing eight individual packs.
- The individual packs are handy when everyone gets their own sealed portion.
- The product information lists wheat, milk and egg, and warns that other allergens may be present; check the latest packaging.
Biscotto
ALDI describes a Biscotto pack containing twenty chocolate biscuits, wrapped in pairs.
- Packs of two are practical if you want to hand out smaller portions.
- Check the ingredients and allergens on the packaging of these chocolate biscuits.
Goud Gebakken
ALDI lists a pack of six individually wrapped spiced or breakfast cake snacks.
- An individually wrapped cake snack is easy to take with you as a sealed portion.
- Spiced or breakfast cake is different from a crisp biscuit; check the information on the pack you choose too.
Sondey
Lidl describes Sondey as a range that includes biscuits, cookies, waffles and bars.
- The range offers different types of snacks to compare by packaging.
- For the specific product, check the number of portions, ingredients and allergens.
Products on Joybuy
These products offer different numbers of individually sealed portions for sharing or taking with you. Alongside speculaas biscuits and other biscuits, the range includes sandwich biscuits and an individually wrapped wafer bar; the latter isn’t a biscuit.
Image unavailable
Hellema Smoeltjes Speculaas Biscuits, 8 packs, 200 g
The eight individual packs are handy for handing out in advance or taking a sealed portion with you.
The product information lists wheat, milk and egg, and warns that peanuts, nuts, oats, barley and rye may be present. If you have an allergy, check the latest packaging.
Image unavailable
Sanniu Evergreen Onion-Flavoured Biscuits, 400 g, 20 packs
The twenty individual packs are ideal for a group where everyone wants their own sealed portion; the onion flavour makes these a savoury option.
Check how many biscuits are in each pack if portion size matters. The product information lists wheat as a source of gluten; if you have an allergy, check the latest packaging.
Image unavailable
Oreo Raspberry & Blueberry Sandwich Biscuits, 97 g, 2 packs
The two individual packs are handy for splitting a small pack into two sealed portions, but they’re not suited to a larger group.
Check how many biscuits are in each pack if that will affect your choice. The product information lists wheat and soya; if you have an allergy, check the latest packaging.
Image unavailable
Nestle Kitkat Strawberry Short Cake, 9 pieces, 104,4 g
The nine individually wrapped wafer bars are an alternative if you want to hand out individual snacks, but aren’t looking for biscuits.
The product information lists 11,6 g per piece and ingredients including wheat, milk and soya. If you have an allergy, check the latest packaging.
Frequently asked questions
How do I choose a biscuit multipack to share?
Count the individually sealed portions you need, not just the biscuits. Jumbo lists Lotus Biscoff XL as ten packs containing two biscuits each; Albert Heijn lists Smoeltjes as eight individual packs. Compare these numbers with the size of your group and check how much each portion contains.
Are individually wrapped snacks handy for a lunchbox?
An individually sealed portion is easy to take with you, as long as the product and portion size suit the lunchbox. For example, ALDI lists six individually wrapped Goud Gebakken cake snacks; these are spiced or breakfast cake, not crisp biscuits.
Where can I check allergens in a biscuit multipack?
Read the ingredients list and any warnings on the latest packaging for the exact variant. The Netherlands Food and Consumer Product Safety Authority says that the allergens required by law must be clearly highlighted in the ingredients list; also look out for warnings about possible cross-contamination.
Does vegan mean a biscuit contains no allergens?
No. A vegan claim is no substitute for checking allergens. Jumbo describes Lotus Biscoff XL as suitable for vegans, but also lists wheat and soya for this variant.