Who is this choice relevant to?

Cyclists planning food and drink for a long ride

For a long or demanding ride, you’ll want to decide what you can eat and drink along the way. Choosing a bread topping is separate from this practical preparation, as the Netherlands Nutrition Centre and Sportzorg also highlight when discussing ride duration and carbohydrates.

Shoppers who prioritise Fairtrade cocoa

You’re looking for a Fairtrade claim on the product you choose. If you’d consider chocolate sprinkles instead of aniseed sprinkles, you could check the Fairtrade Cocoa claim listed for PLUS, for example.

Shoppers who specifically want aniseed sprinkles

You’re looking for the familiar aniseed sprinkles to enjoy on bread before or after cycling. Jumbo lists several De Ruijter varieties, including Feest Muisjes and crushed aniseed sprinkles.

What should you consider when choosing?

First decide whether you’re looking for aniseed sprinkles as a bread topping, a product with a Fairtrade cocoa claim, or practical food and drink for the ride. These priorities can overlap, but one type of topping won’t automatically meet all three needs.

Aniseed sprinkles as a bread topping

When: you specifically want aniseed sprinkles with bread before or after your ride.

Trade-off: the aniseed sprinkle varieties in Jumbo’s category don’t, on that basis alone, have a verified Fairtrade claim.

Chocolate sprinkles with a Fairtrade cocoa claim

When: the claim on the specific cocoa product matters more to you than choosing aniseed sprinkles.

Trade-off: PLUS lists Fairtrade Cocoa for its milk chocolate sprinkles; chocolate sprinkles are a different type of bread topping from aniseed sprinkles.

Food and drink for the ride

When: you’re planning a long or demanding ride and want to decide what’s practical to take and use along the way.

Trade-off: this doesn’t address the desire to buy aniseed sprinkles. According to the Netherlands Nutrition Centre, sports bars and gels are generally unnecessary for exercise lasting less than an hour.

What to consider What should you check? Who is this relevant to?
Food and drink during the ride Consider the duration and intensity of your ride, then choose food and drink you can use and tolerate along the way. If I’m cycling for a long time or at high intensity, I don’t want my food and drink choices to depend on what I eat on bread at home. For around 40% of consumers, food for the ride is their top purchasing priority.
Fairtrade cocoa Check whether the packaging or product page for the exact variety carries a Fairtrade Cocoa claim or another relevant Fairtrade claim. If you mainly want to make a verifiable Fairtrade cocoa choice, you could consider chocolate sprinkles, even though they aren’t aniseed sprinkles. An estimated 40% of consumers prioritise this product requirement.
Aniseed sprinkles and when to eat them Check whether you’re looking for aniseed sprinkles rather than chocolate sprinkles, and choose a suitable time to enjoy them with bread around your ride. For a celebratory bread moment, I want the familiar aniseed sprinkles, even if another type of topping has a Fairtrade cocoa claim. This is the top priority for around 20% of consumers.

Common mistakes

  • Assuming aniseed sprinkles are a Fairtrade cocoa product

    Jumbo’s aniseed sprinkles category lists De Ruijter varieties. That alone doesn’t tell you whether the packaging of the product you choose carries a Fairtrade claim. Chocolate sprinkles with such a claim are also a different product from aniseed sprinkles.

    Check the exact product variety if Fairtrade is a requirement for you. Only choose chocolate sprinkles if you’re happy with that different type of product too.

  • Treating a bread topping as a complete plan for a bike ride

    For a long or demanding ride, you’ll also need to decide what to eat and drink along the way. A sweet topping on bread won’t automatically take care of that practical choice; according to the Netherlands Nutrition Centre and Sportzorg, ride duration and intensity also play a part.

    Plan food and drink for the ride you’re taking, bearing in mind what you can tolerate and use along the way.

  • Trying to identify allergens from the product name alone

    The PLUS milk chocolate sprinkles listed contain milk and lactose; Fairtrade Original Dark Chocolate Sprinkles are labelled as potentially containing milk. The Netherlands Food and Consumer Product Safety Authority says allergens must be clearly stated on the label.

    Check the current ingredients and allergen information on the packaging every time you buy, especially if milk or other allergens matter to you.

Brands to consider

De Ruijter

Jumbo lists De Ruijter in its aniseed sprinkles category, including Feest Muisjes and crushed aniseed sprinkles.

  • Worth considering if you’re specifically looking for aniseed sprinkles as a bread topping.
  • Check for a Fairtrade claim on the specific variety you choose.

Fairtrade Original

Jumbo lists Fairtrade Original Dark Chocolate Sprinkles 380 g as a chocolate bread topping, not as aniseed sprinkles.

  • Another type of product to consider if you’re open to chocolate sprinkles.
  • The product information says these sprinkles may contain milk. Check for a Fairtrade claim on the exact packaging rather than assuming one from the brand name alone.

PLUS

PLUS lists Fairtrade Cocoa for its 400 g milk chocolate sprinkles. PLUS also says that the cocoa in its own-brand products has been Fairtrade-certified since 2020.

  • The Fairtrade Cocoa claim is linked to the chocolate sprinkle variety mentioned.
  • These aren’t aniseed sprinkles. The milk variety contains milk and lactose; check the current packaging.

Albert Heijn

Albert Heijn says the cocoa in its own-brand products is Rainforest Alliance- or Fairtrade-certified.

  • The brand’s policy could prompt you to look more closely at a specific cocoa product.
  • The policy doesn’t clarify which of the two certifications applies to a particular variety, and it doesn’t confirm that any aniseed sprinkles are Fairtrade-certified.

Joybuy products

Related products coming soon.

Frequently asked questions

How can I tell whether aniseed sprinkles carry a Fairtrade claim?

Check the packaging or the current product page for the exact variety. Jumbo’s aniseed sprinkles category lists De Ruijter products, but appearing in that category doesn’t confirm a Fairtrade claim for those products. A brand name or general cocoa policy isn’t enough to confirm one either.

Are Fairtrade chocolate sprinkles interchangeable with aniseed sprinkles?

No, they’re different types of bread topping. PLUS lists Fairtrade Cocoa for its milk chocolate sprinkles; if you specifically want aniseed sprinkles, you’ll need to decide separately whether that other type of product suits your bread moment.

Can I take aniseed sprinkles as my only food on a long bike ride?

Don’t assume that aniseed sprinkles alone will be enough for a long or demanding ride. Decide what you can practically eat and drink along the way, and what you can tolerate. According to the Netherlands Nutrition Centre, sports bars and gels are generally unnecessary for exercise lasting less than an hour.

What should I check on the packaging of chocolate sprinkles?

Read the ingredients, allergen and nutritional information for the exact variety, as well as checking for any Fairtrade cocoa claim. The Netherlands Food and Consumer Product Safety Authority says allergens must be clearly identified on the label. The PLUS milk variety mentioned contains milk and lactose; Fairtrade Original Dark Chocolate Sprinkles are labelled as potentially containing milk.