Which quantity is right for you?

Families who bake regularly

Do you often bake biscuits, cupcakes or little cakes with the children? A larger pack can see you through several baking sessions. Before stocking up, though, think about how much you also use on other occasions.

Families who want children to have a choice

If the children want to share out the toppings and try different colours or flavours, a mix offers plenty of choice without having to open a separate pack for each one. Check which types of sprinkles are actually in the mix.

Households that need to check for allergens

Don’t rely on the colour or product name. The allergens listed vary between products and may include milk, soya or wheat. Before baking together, read the label on the exact pack you’ll be using.

What should you look for when choosing?

First, work out how many baking sessions and shared meals you want the sprinkles to cover. Then choose between a larger stock-up and a smaller pack or mix. Check the allergens and storage instructions for each variety.

What to consider What to check when buying Who it matters to
Quantity and stock Compare the pack size with the number of times you plan to use it. Only buy extra packs if you can store them properly and use them in time. If I bake regularly with children and also use sprinkles as a bread topping, I don’t want to need a new pack every time. Having enough in stock is a priority for around 42% of consumers.
Choice and leftovers Check which flavours are in a mix and whether a smaller pack would be a better fit for one activity. When decorating, I want to give children a choice without being left with large quantities of one flavour. Around 33% of consumers prioritise having that choice.
Allergens and use Read the current label for each variety and follow the storage instructions. Don’t let children taste raw batter if it contains raw egg or flour. When different children are eating together, I want to know in advance which sprinkles are suitable for them and how to bake safely. This is a priority for around 25% of consumers.

Pitfalls when baking and storing

  • Offering a mix to everyone without checking the label

    A mixed topping may list different allergens from the sprinkles you usually use. For example, De Ruijter Vlokfeest lists gluten, wheat, soya and milk.

    Before the activity, ask which allergens the participants need to avoid and check the ingredients and allergen information for the variety you’ve chosen.

  • Opening all your stock at once

    When several packs are open, it’s harder to follow each product’s storage instructions and use up leftovers in time.

    Only open another pack when you need it. Reseal opened packs and store them according to the instructions on the label.

  • Letting children taste raw batter with sprinkles

    The topping doesn’t make raw dough or batter safe to eat. The Netherlands Nutrition Centre (Voedingscentrum) warns about harmful bacteria in raw batter containing egg or flour.

    Agree that children can only taste the cake or biscuits once they’re fully baked.

Brands and ranges to consider

De Ruijter

Offers sprinkles in smaller packs and a range of varieties, including milk, dark, Royaal and Vlokfeest.

  • Vlokfeest combines chocolate and vanilla sprinkles in a 200 g pack.
  • Check allergens for each variety: product listings state that Royaal contains soya and may contain milk, while Vlokfeest lists wheat, soya and milk, among other allergens.

Albert Heijn huismerk

AH Mix sprinkles come in a 300 g pack, ideal if you want dark and light sprinkles in one pack.

  • According to Albert Heijn, the mix consists of 50% dark chocolate sprinkles and 50% white sprinkles.
  • The mix contains milk and lactose. Check the label if anyone needs to avoid allergens.

Jumbo huismerk

Offers individual 300 g packs of sprinkles, including milk and dark varieties, so you can put together your own stock.

  • Duo Vlokken Mix is another option in the same pack size.
  • Several individual packs aren’t a manufacturer-packed multipack, so choose a quantity that suits how much you use.

PLUS huismerk

Offers a 300 g pack of milk chocolate sprinkles for a larger supply of one variety.

  • This pack size could suit regular baking sessions and use as a bread topping.
  • The milk variety lists milk and lactose. Check the pack when buying.

Kiekeboe (ALDI)

ALDI lists 300 g packs of Kiekeboe chocolate sprinkles in milk or dark varieties.

  • Choose your preferred flavour before putting together a stock of individual packs.
  • If allergens are a concern, check the label on your chosen variety in store.

Lidl assortiment

Lidl Netherlands lists 300 g packs of milk chocolate sprinkles, available in store.

  • This pack size is an option if you’re looking for individual packs to use on several occasions.
  • Check the pack for the ingredients, allergens and storage instructions for this variety.

Sprinkles for a small or shared stock-up

These Joybuy products are individual packs ranging from 200 g to 400 g. Choose a smaller pack for occasional use, or consider a larger one if you bake more often or also use sprinkles as a bread topping. To stock up on several packs, put together your own combination.

De Ruijter Flake Feast, 200 g pack

De Ruijter Flake Feast 200 g

A smaller pack for anyone who wants to use different sprinkles during one baking session. This variety combines chocolate and vanilla sprinkles. Before baking for a group, check the current label for allergen information.

View at Joybuy
Venz Milk Chocolate Sprinkles, 400 g pack

Venz Milk Chocolate Sprinkles 400 g

A larger pack to consider if you need sprinkles for several occasions. Before using it for anyone with allergies, check the full allergen information on the physical label.

View at Joybuy
De Ruijter Flakes Milk, 200 g pack

De Ruijter Flakes Milk 200 g

A pack of milk chocolate sprinkles for anyone who wants a smaller amount for baking. Read the label if allergens are a concern for those who’ll be eating them.

View at Joybuy
g'woon Milk Chocolate Flakes, 300 g pack

g'woon Milk Chocolate Flakes 300 g

A medium-sized pack to consider if you want to use the same milk chocolate sprinkles regularly. If you’re baking with a group, check the label to see which allergens this variety lists.

View at Joybuy
Sprinkles Choca Flakes, 200 g pack

Sprinkles Choca Flakes 200 g

A smaller pack of cocoa sprinkles if you don’t want to stock up on a large quantity. Before using them for baking, check that the ingredients and allergens are suitable for everyone who’ll be eating them.

View at Joybuy

Frequently asked questions

Should I buy a multipack for several baking sessions?

No, you can put together your own stock of individual packs. Choose the total quantity based on how often you use sprinkles, and check the best-before date and storage instructions on each pack.

Which sprinkles give children a choice of different toppings?

A mix offers a choice without the need to open several packs. According to Albert Heijn, AH Mix contains 50% dark chocolate sprinkles and 50% white sprinkles; De Ruijter Vlokfeest combines chocolate and vanilla sprinkles. Read the label on both varieties before serving them to others.

What should I check if someone needs to avoid milk, soya or wheat?

Check the current label on the exact variety you’ve chosen, including its allergen information. Product listings for De Ruijter Royaal mention soya and the possible presence of milk, while Vlokfeest lists wheat, soya and milk, among other allergens. You can’t apply this information to other sprinkles.

How should I store sprinkles for the next baking session?

Follow the storage instructions on the pack and seal any opened pack carefully. Check the best-before date before putting together a larger stock.

Can children taste raw batter with sprinkles in it?

Don’t let children taste raw batter containing egg or flour, even if it has sprinkles on top. The Netherlands Nutrition Centre (Voedingscentrum) warns that raw batter may contain harmful bacteria. Wait until the bake is fully cooked before tasting.