Who is this choice relevant to?

Office buyer looking to limit sugar

Looking for a ready-to-eat snack whose sugar content can be compared per 100 g and per serving. Aniseed sprinkles are a different type of product from biscuits.

Organiser of a special office occasion

Wants to use aniseed sprinkles on crispbread, yoghurt or cake, perhaps to celebrate a new arrival. That’s a different purchase from the everyday contents of a biscuit tin.

Buyer taking allergens into account

Buying for colleagues with different dietary needs, so checks the exact packaging. Albert Heijn and Jumbo list wheat and cereals containing gluten for the De Ruijter varieties reviewed.

What should you consider when buying?

First decide whether colleagues should be able to take something straight from the tin, or whether you’re organising a treat with a topping. Then compare the nutritional information and allergens for the product you actually plan to buy.

What to consider What to check when buying Who it matters to
Verified lower sugar content Compare sugars per 100 g and per serving. If a product claims to contain less sugar, check the exact packaging and what it is being compared with. If less sugar is the deciding factor, I don’t want a small serving to disguise how much sugar the snack contains; demonstrably lower sugar is the top priority for around 50% of consumers.
Ready to eat straight from the tin Decide whether the product needs to work as a snack without crispbread, yoghurt or any preparation. When colleagues take something straight from the tin, I don’t want to offer a topping that needs something else to go with it; ready-to-eat snacks are the main priority for around 30% of consumers.
Festive presentation and allergens Check the allergens on the packaging you choose; the De Ruijter varieties reviewed list wheat and cereals containing gluten. For a new-baby celebration, I want to be able to sprinkle on aniseed sprinkles, while also knowing who the chosen variety is suitable for; a festive presentation is the top priority for around 20% of consumers.

Common mistakes

  • Treating aniseed sprinkles as biscuits to eat on their own

    Product descriptions from Albert Heijn, Jumbo and PLUS present aniseed sprinkles as a bread topping or an addition to crispbread, yoghurt and cake. They therefore don’t serve the same purpose as biscuits that colleagues can take straight from a tin.

    Before buying, decide whether you need a standalone snack or a topping for an organised treat.

  • Assuming a small serving means less sugar

    The Netherlands Nutrition Centre lists 11.9 g of sugars per 15 g serving of aniseed sprinkles. Albert Heijn lists 79 g of sugars per 100 g for De Ruijter Pink and White Aniseed Sprinkles. Serving size and nutritional value per 100 g answer different questions.

    Use the serving size to plan quantities, and compare products individually using their nutritional information per 100 g.

  • Checking allergens only after you’ve bought them

    The pink and white, and crushed, De Ruijter aniseed sprinkles described by Albert Heijn and Jumbo list wheat and cereals containing gluten.

    Read the label on the exact variety before sharing the treat with colleagues, and choose a suitable alternative separately where needed.

  • Taking a search term as proof of a nutritional claim

    A search result containing the words ‘less sugar’ doesn’t, in itself, tell you anything about the nutritional information or what the packaging you choose is being compared with.

    Check any claim and the accompanying product information for the exact variety; don’t treat aniseed sprinkles and biscuits as interchangeable products.

Relevant brands to consider

De Ruijter

De Ruijter offers, among other products, pink and white and crushed aniseed sprinkles. Product descriptions from Albert Heijn, Jumbo and PLUS present them as a bread topping or a topping for other foods.

  • These aniseed sprinkles are ideal for a treat on crispbread or for decorating a cake.
  • The pink and white, and crushed, varieties reviewed list wheat and cereals containing gluten. Albert Heijn lists 79 g of sugars per 100 g for De Ruijter Pink and White Aniseed Sprinkles.

Products related to this topic

Related products coming soon.

Frequently asked questions

Are the aniseed sprinkles reviewed a lower-sugar choice?

You can’t tell from the product name. Albert Heijn lists 79 g of sugars per 100 g for De Ruijter Pink and White Aniseed Sprinkles; the Netherlands Nutrition Centre lists 11.9 g of sugars per 15 g serving of aniseed sprinkles. For a biscuit tin, compare the nutritional information for biscuits intended to be eaten as ready-to-eat snacks.

When are aniseed sprinkles suitable for an office treat?

Aniseed sprinkles are a good choice when you want to offer a topping for crispbread, bread, yoghurt or cake. Make sure you provide the base to go with them or prepare the treat in advance; for individual snacks in a biscuit tin, choose a suitable type of product.

Do De Ruijter aniseed sprinkles contain wheat or gluten?

According to product information from Albert Heijn and Jumbo, the pink and white, and crushed, varieties reviewed list wheat and cereals containing gluten. Always check the label on the exact packaging before sharing.

What should I look for in a claim about less sugar?

Check the claim on the exact packaging and look at the nutritional information and what the product is being compared with. A small serving or a search term is not, in itself, evidence that a product contains less sugar than a comparable product.