Who are these choices important to?

Shoppers looking for less sugar

You want to be able to tell whether a pack of aniseed sprinkles contains less sugar than a similar product. A search term or wording on the front of the pack isn’t enough: you compare the nutrition information per 100 g.

Shoppers who buy organic

You’re looking for aniseed sprinkles for rusks or baking, and want the specific pack you choose to carry a verifiable organic designation—not just to be stocked in an organic section.

Shoppers weighing up tradition and ingredients

You want to serve aniseed sprinkles for a birth or other celebration, but you also check the ingredients and allergens listed on the pack of the variety you choose.

What should you look for in aniseed sprinkles?

Check your organic preference and your wish for less sugar separately: an organic designation tells you nothing by itself about sugar content, and comparing sugars doesn’t confirm that a product is organic.

What to consider What should you check? Who is this most important to?
Less sugar Compare ‘of which sugars’ per 100 g with a similar pack of aniseed sprinkles. Read any claim alongside the nutrition information. If less sugar is my top priority, I want to be able to identify a difference between two packs before choosing. For around 46% of shoppers with this purchasing question, demonstrably less sugar comes first.
Organic designation Check that the designation applies to the exact pack, either on the packaging or in the current product information. Shoppers who buy organic don’t want to assume that their chosen aniseed sprinkles are organic just because they’re in an organic section. For an estimated 36% of shoppers, the product-specific designation is what makes the difference.
Use and ingredients Check that the variety suits your needs, and read the ingredients and highlighted allergens. Jumbo’s description of Gestampte Muisjes lists wheat starch. For rusks at a celebration, I want to choose the type of aniseed sprinkles I prefer and know what I’m serving. Around 18% of shoppers prioritise this combination of intended use and checking the ingredients.

Common mistakes

  • Assuming traditional aniseed sprinkles are low in sugar

    The Jumbo and Albert Heijn product pages list 79 g of sugars per 100 g for De Ruijter Gestampte Muisjes and Feestmuisjes respectively. A smaller portion doesn’t change the basis for comparison.

    Compare the ‘of which sugars’ figure per 100 g with that of a similar pack. The Netherlands Nutrition Centre advises comparing products on the same basis.

  • Assuming a product is organic because of the shop’s range

    A shop that stocks organic products doesn’t automatically sell organic aniseed sprinkles. The designation must apply to the product you choose.

    Check the packaging or the current product page for the specific pack; use an organic section in a shop only to help you search.

  • Skipping the ingredients when buying for a celebration

    Jumbo’s product information lists wheat starch and wheat as an allergen for De Ruijter Gestampte Muisjes.

    Read the ingredients and allergen information on the current pack, especially if you’re buying the aniseed sprinkles for someone else.

Brands and shops to consider

De Ruijter

The varieties reviewed are Feestmuisjes and Gestampte Muisjes, intended for traditional uses such as sprinkling on rusks.

  • The Albert Heijn and Jumbo product pages provide nutrition information for these two varieties, so you can compare their sugar content.
  • Both pages list 79 g of sugars per 100 g. Always check the organic designation and ingredients for the specific variety you’re buying.

Albert Heijn

The product page for De Ruijter Feestmuisjes provides information about ingredients, allergens and nutritional value.

  • The sugars per 100 g figure gives you a basis for comparison with another pack.
  • Albert Heijn notes that product information can change. So check the packaging of the pack you buy as well.

Jumbo

The product page for De Ruijter Gestampte Muisjes lists, among other things, its ingredients and nutritional value.

  • The ingredients list makes it clear that this variety contains wheat starch.
  • Don’t assume this pack is organic because of the range or category it’s in; check the designation on the specific product.

Joybuy products to consider

Related products will be available soon.

Frequently asked questions

How do I compare the sugars in two packs of aniseed sprinkles?

Compare ‘of which sugars’ per 100 g on both packs. The Netherlands Nutrition Centre advises comparing products on the same basis; portion sizes can vary.

Are aniseed sprinkles organic if they’re in an organic range?

Not necessarily. Check the organic designation on the specific pack or in the current product information. Skal Biocontrole oversees the organic sector in the Netherlands; a shop category doesn’t, on its own, tell you the status of an individual product.

Do De Ruijter Gestampte Muisjes contain wheat?

Jumbo’s product page lists wheat starch and identifies wheat and cereals containing gluten among the allergens for this variety. Check the information on the current pack before serving it.

Does ‘reduced sugar’ prove that aniseed sprinkles contain less sugar?

A search term on its own doesn’t prove that there’s a difference between products. Check which claim appears on the specific pack and compare ‘of which sugars’ per 100 g with a clearly chosen similar product. The Netherlands Food and Consumer Product Safety Authority says that nutrition claims about a product’s composition must be accurate.

What information can I check before buying online?

For pre-packed aniseed sprinkles, check the ingredients, allergens and nutrition information for the specific product. Business.gov.nl states that, in the Netherlands, the mandatory information on a food product’s label must also be available online; compare it with the packaging you receive.