Who is this choice relevant to?

Parents decorating party treats

The type of sprinkles can influence your choice for cupcakes or other bakes. Jumbo lists crushed aniseed sprinkles as a decoration, while Albert Heijn lists whole Feestmuisjes for cupcakes and other treats.

Organisers buying for a group

Compare the weight per pack only after choosing the format you want. Jumbo lists 270 g of crushed sprinkles, while Albert Heijn’s 330 g pack of Feestmuisjes contains whole sprinkles.

Shoppers who need to check allergens

Read the label on the pack you’ve bought before handing out the treats. Jumbo and Albert Heijn’s product listings mention wheat or cereals containing gluten; Albert Heijn’s listing for crushed sprinkles also mentions milk in the flavouring.

What should you look for when buying?

First decide whether you want a crushed topping or visible whole sprinkles. Then compare the weight per pack with how much you’ll need for the treats you’re planning.

What to consider What to check Who it matters most to
Product format Check whether the pack contains crushed sprinkles, whole Feestmuisjes or aniseed sprinkles; these are different types of topping. For my decorated cupcakes, I want to know whether fine pieces or visible whole sprinkles will work better. For around 36% of consumers, the product format comes first.
Weight per pack Jumbo lists 270 g of crushed sprinkles; Albert Heijn lists 330 g of whole Feestmuisjes. Work out how much you’ll need for your treats. If I’m making treats for a group, I want to buy enough sprinkles without overlooking the difference in product format. For around 36% of consumers, pack size is their main concern.
Ingredients and allergens Read the ingredients, allergen information and storage advice on the pack you’ve bought; don’t rely on the details for another variant. If children with food allergies will be eating the treats, I want to check the label on the exact pack I’ve bought. For around 28% of consumers, this check takes priority.

Common mistakes

  • Assuming a larger pack contains crushed sprinkles

    Albert Heijn lists 330 g of De Ruijter Feestmuisjes, but these are whole sprinkles. The 270 g pack listed by Jumbo contains crushed sprinkles, so the greater pack weight doesn’t mean you’re getting more of the same format.

    Choose the format you want first, then compare the pack sizes.

  • Relying on allergen information from a different pack

    Jumbo lists wheat and cereals containing gluten in its crushed sprinkles. Albert Heijn’s listing for crushed sprinkles also mentions milk in the flavouring. So don’t assume that the information is the same across both product listings.

    Read the label on the pack you’re actually buying before handing out the treats.

  • Assuming a product listing guarantees availability

    Albert Heijn’s page for 230 g of crushed sprinkles says that the product has been discontinued. A product page alone doesn’t tell you whether you’ll be able to buy the pack you want for your party.

    Check the current availability of the specific pack before planning your treats.

A relevant brand for this choice

De Ruijter

Jumbo lists 270 g of De Ruijter Gestampte Muisjes and 300 g of Anijs Hagel; Albert Heijn lists 330 g of De Ruijter Feestmuisjes. These are different product formats.

  • You can compare the listed variants by format and pack weight, depending on the treats you’re making.
  • The 330 g pack of Feestmuisjes is not crushed sprinkles. Always check the current ingredients and allergen information on each pack.

Whole sprinkles for party treats

This Joybuy option is a blue-and-white version with whole sprinkles, for anyone who wants a visible topping on their party treats. If you’re specifically looking for crushed sprinkles, note that this is a different format.

De Ruijter Mice Blue White, 330 g

De Ruijter Mice Blue White, 330 g

An option for party treats that suit whole blue-and-white sprinkles; don’t choose this if you need crushed sprinkles.

Weight: 330 g. Work out how much you’ll need for the number of treats you’re making, and check the label before handing them out.

View at Joybuy

Frequently asked questions

Is a 330 g pack of Feestmuisjes the same as a large pack of crushed sprinkles?

No. Albert Heijn lists 330 g of De Ruijter Feestmuisjes, which are whole sprinkles, while Jumbo lists 270 g of De Ruijter Gestampte Muisjes. Choose by product format before comparing the weights.

Can I use crushed sprinkles on cupcakes?

Yes. Jumbo lists cupcakes, cakes and other bakes as uses for De Ruijter Gestampte Muisjes. If you want visible whole sprinkles on your cupcakes, that’s a different product format.

Which allergens should I check in aniseed sprinkles?

Check the ingredients and allergen information on the pack you buy. Jumbo lists wheat and cereals containing gluten in its crushed sprinkles; Albert Heijn’s listing for crushed sprinkles also mentions milk in the flavouring. The Netherlands Food and Consumer Product Safety Authority says that allergens must be listed on the label.

How should I store sprinkles bought in advance for a party?

Follow the storage advice and check the best-before date on the pack you’ve bought. The product information for the De Ruijter variants mentioned here says to store them in a dry place.