Which pack size is right for you?

Stallholder who bakes regularly

If you make pancakes regularly, a 1 kg bag can help you prepare the same quantity of batter each time. Compare the mixing instructions and keep the product’s allergen information to hand.

Small stall or trial run

If demand is limited or uncertain, you could start with a smaller pack. You’ll open less mix at a time, but you’ll need several packs when you want to prepare a larger quantity.

Stallholder with questions about allergens

If customers ask about cereals, milk or eggs, you need to be able to provide information about your chosen mix and the other ingredients you use. A separate gluten-free option also requires you to consider shared equipment and toppings.

What should you look for when choosing?

First decide how many pancakes you want to make per batch. Then compare the preparation instructions and allergen information for the exact pack you’re buying.

What to consider What to check before buying Who should consider this?
Quantity per batch Check the net weight and mixing ratio. Only compare stated numbers of pancakes if the serving size and preparation method are similar. If I’m making several batches, I want to know in advance how much batter I can make from one bag. Around 31% of consumers prioritise the quantity per batch above all else.
Ingredients to add Check what you need to add to the exact mix. A recipe that only needs water is different from one that also requires milk, eggs or cooking fat. When it’s busy, I want to have as few extra ingredients as possible ready to use. For around 31% of consumers, ease of preparation comes first.
Allergens and hygiene Check the current ingredients and allergen information, including the specific cereals containing gluten, and make sure your preparation methods at the stall are suitable. If I sell unpackaged pancakes, I want to give customers accurate information before they buy and be able to work hygienically. This is the main concern for around 25% of consumers.
Separate gluten-free option Check the mix’s label, and also assess storage, the griddle, utensils and toppings for possible cross-contact. If I want to offer a gluten-free pancake, the whole preparation process needs to support that choice. Around 13% of consumers put this separate option first.

Common mistakes

  • Mistaking a smaller pack for a 1 kg bag

    The Koopmans packs mentioned at Albert Heijn are 400 g for Compleet and 300 g for Glutenvrij. Searching for 1 kg doesn’t change the net weight of either product.

    Check the weight of the exact pack. If you use smaller packs, work out in advance how many you’ll need to open for each batch.

    Several packs also mean more packaging and stock to handle.

  • Assuming every mix only needs water

    Van de Meester says to add water to its 1 kg mix, while Koopmans says its Origineel mix also needs milk, eggs and butter or oil.

    Make a list of the ingredients you’ll need at your stall based on the preparation instructions for your chosen product.

    Extra ingredients also need suitable storage, and you’ll need to consider allergens.

  • Assuming a gluten-free mix means your preparation methods are gluten-free

    According to the product information, the 300 g Koopmans gluten-free mix may contain milk and eggs. Shared griddles, utensils and toppings may also affect what you can tell customers about the finished product.

    Assess the mix and the entire preparation process together before offering a gluten-free pancake.

  • Leaving stall procedures until after you’ve chosen a product

    The Netherlands Food and Consumer Product Safety Authority (NVWA) requires anyone who prepares and sells food several times a year to follow a HACCP food safety plan. Your stall must also allow you to work hygienically.

    Check that you can mix, store and cook your chosen product at the stall in accordance with its preparation instructions and your food safety procedures.

    You may need to make extra preparations for handwashing, cleaning and temperature control.

Brands worth comparing

Van de Meester

Van de Meester describes its 1 kg Oud Hollandse Pannenkoekenmix as having been developed for (semi-)professional pancake makers.

  • The seller states a ratio of 1 kg of mix to 1.7 litres of water.
  • The product specification lists gluten, milk and eggs, and possible traces of nuts. Take this information into account when providing allergen information to customers.

Maison Niels de Veye

Sligro lists a 1 kg bag of pancake mix, which makes around 13 pancakes per bag.

  • The published instructions use 500 g of mix with 800 g of water.
  • The product information lists wheat, milk, cereals containing gluten and eggs. Check the current packaging before using it at your stall.

Soezie

Welkoop lists Soezie pancake mix in a 1 kg consumer pack.

  • The stated net weight matches the preferred 1 kg bag size.
  • The ingredients include wheat flour, skimmed milk powder, whey powder and wheat malt flour. Check the mixing ratio on the current packaging before planning a batch.

Koopmans

Koopmans is relevant here for smaller options, including Compleet, Origineel and Glutenvrij, rather than as a confirmed choice for a 1 kg bag.

  • Albert Heijn lists Koopmans Compleet in a 400 g pack, which requires water to be added.
  • According to Koopmans, its Origineel mix needs milk, eggs and butter or oil; the gluten-free pack mentioned at Albert Heijn weighs 300 g. Be sure to check both the product and the weight.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Can I use pancake mix to make Dutch doughnuts?

Don’t assume you can unless suitable preparation instructions are provided. The mixes mentioned are intended for pancakes; only use a mix for Dutch doughnuts if the manufacturer also gives instructions for making them with that exact product.

Do I need to provide allergen information when selling pancakes?

Yes. If you sell unpackaged pancakes to consumers, allergen information must be available before they buy. According to the Netherlands Food and Consumer Product Safety Authority, you need to provide information about 14 allergens. For cereals containing gluten, you must specify which cereals they are. You can provide this information in writing, electronically or, under certain conditions, verbally.

Do I need a HACCP plan for a regular stall?

Yes. According to the Netherlands Food and Consumer Product Safety Authority, anyone who prepares and sells food several times a year must follow a HACCP food safety plan. Also check that your stall has the facilities you need to work hygienically.

Do I need to register my pancake stall with the NVWA?

If you sell directly to consumers as a food business, the Netherlands Food and Consumer Product Safety Authority says that market stalls must be registered. The authority states that your business must be registered with the Chamber of Commerce before you can register it.

When is a 400 g pack more suitable than a 1 kg bag?

A smaller pack may suit a trial batch or uncertain demand, when you don’t want to open a larger quantity of mix straight away. Albert Heijn lists Koopmans Compleet in a 400 g pack; if you need 1 kg of mix for a batch, you’ll need to allow for several of these packs.